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EVENT DETAILS |
FirstMark is excited to host our first event of 2021 on January 19th with Rachel Drori (Founder & CEO of Daily Harvest) & Nik Sharma (Founder of Sharma Brands; 'The DTC Guy').
HOW TO REGISTER: Please register via the Zoom webinar link here: http://fmc.vc/designdrivenjan2021
Once approved you'll receive the Zoom link via email.
*** Our incredible speakers include:***
Rachel Drori, Founder & CEO, Daily Harvest
What She'll Cover: What does it take to launch a brand new category? Daily Harvest launched plant-based milk "Mylk" on January 6th. Rachel will share the behind the scenes story, diving into product innovation + how they brought it to life.
Nik Sharma, Founder & CEO, Sharma Brands ("The DTC Guy" investor & advisor to Haus, JUDY, Brightland, Native, Caraway, & many more.)
What He'll Cover: The playbook to launching a DTC brand in today's world. Nik's helped some of the most well-known DTC brands launch & thrivehe'll share his tactical steps outlining how to test ideas, which channels to double down on, & much more.
SPEAKER BIOS:
Rachel Drori: Rachel has built Daily Harvest into one of the fastest-growing consumer brands in the U.S. In December 2017, Daily Harvest announced a Series B funding round of $43 million led by Lightspeed Venture Partners, VMG Partners, & M13. A-listers have also invested in Daily Harvest including Serena Williams, Bobby Flay, Gwyneth Paltrow, & more. Rachel harnessed her skills as a customer-centric marketing executive, leading teams at Gilt Groupe, American Express, & Four Seasons Hotels & Resorts. Rachel holds a Bachelor of Arts degree from the University of Pennsylvania & an MBA from Columbia Business School. She currently resides in New York City with her family.
Nik Sharma: Widely known as The DTC Guy on the internet, a Forbes 30 Under 30 member, AdWeeks Young & Influential & a resource brands & investors turn to for growth, Nik is a 24-year old DTC investor, advisor, & operator who has both assisted & led revenue growth at multiple organizations, including hint water & VaynerMedia. Prior to entering the world of commerce, Nik worked on social media campaigns for A-list celebrities including Pitbull, Priyanka Chopra, MAGIC!, to natively increase distribution as well as increase fan interaction & engagement for the purpose of driving album sales. Today, Nik words alongside brands & publishers to execute ROI-positive campaigns through cohesive digital strategies using paid, earned, & owned media properties.
HOW TO ASK QUESTIONS DURING THE EVENT: Use the Zoom Webinar "Q&A" button to ask your question. It will be dropped into a queue & the speakers will do their best to answer as many Q's as there is time for.
REGISTER HERE: http://fmc.vc/designdrivenjan2021
- Dan (@dfkoz) & Jack (@itsjackcohen)
Thank you to Design Driven's sponsors, SVB (https://www.svb.com/) & True Search (https://truesearch.com/).
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