| |
|
EVENT DETAILS |
Doors open at 5:30pm | Discussion begins at 6:00pm
DISCUSSION INFO
TV for D2Cs:
Featuring Meryl Draper, co-founder & CEO of Quirk Creative, & Becca Freeman, formerly head of marketing at LOLA & now a consultant helping brands with their growth, content, & brand marketing strategies, this Salon is going to be all about how to build unforgettable creative. These dynamic leaders have worked on the likes of Freshly, ThirdLove, Keeps, Daily Harvest, Buffy, & Chinese Laundry, so they've got plenty to say on the topic.
Meryl, Becca, & moderator Dave Morgan (Founder & CEO of Simulmedia) will discuss a range of topics, including balancing the need for ad performance & building distinctive brands, creative testing, the latest trends in creative, how to think about budgeting, & more. So bring your questions (and your appetite - we'll be serving goodies from Murray's Cheese), & we'll see you on the 26th!
Meryl Draper is the co-founder & CEO of Quirk Creative, the award-winning Brooklyn-based creative video agency. She was named one of SFEgoist's 32 Under 32 & is published in various outlets including Forbes, Campaign, & Agency Spy. Draper began her career in PR at MSLGROUP, working with clientele including Cisco & Blackboard. She joined Ogilvy & Mather in Bangalore, India, where she oversaw IBM's advertising campaigns across 25+ global markets. Prior to founding Quirk, Draper built big data startup darling 6sense's brand from the ground up, helping secure $32 million in funding.
Becca Freeman is a freelance marketing consultant working with brands on growth, content, & brand marketing strategies. She's worked with brands including Daily Harvest, Buffy, Chinese Laundry, & Parsley Health. Prior to consulting, Becca was the Head of Marketing at LOLA, growing the brand from launch through their Series B.
|
|
|
|
|
|
