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Size matters! Many Product Managers believe that big corporations should adopt the same product development approach used by nimble & lean startups to automatically become agile disruptors. But after years of working with large companies & small startups building on crazy & ambitious new ideas, I've come to realize the importance of adapting your product development strategy to your current size & reality.Main takeaways:- Big guys can cry too!Set expectations & make sure to create a positive environment where failures are accepted & expected. Create a framework to help you identify when it's time to pivot or kill your project.- Plan ahead!Big companies will have less tolerance for risk & thus more controls, checkpoints, & approvals. Plan ahead & be creative to minimize the impact of these checks & balances on your agility.- Leverage your size!Global reach, SMEs, access to big partnerships, fast scalability, strong market position. Being big gives you a lot of assets that could become a strategic advantage for your new product. Make sure you identify & leverage them.
Meet the Speaker: Alonso Araujo
Alonso Araujo is a Research Practice Lead at Mastercard Labs in New York. He has previously worked as CRM Cloud Consultant at Oracle. Alonso became a Product Manager & found that his wide range of skills was a perfect match for a career in product.
View the Speaker's LinkedIn
Get the FREE Product Book here --Please note:- Tickets sales at the door are from 6:00 - 6:30 PM (if any are still available)- Event entrance and/or seating is based on a first come first served basis.- Please arrive promptly. Doors lock at 7pm to avoid speaker disruptions.- No refunds unless we have fully canceled the event. Date changes are not included. - For additional info or questions, send an email to events@productschool.com- For last minute questions, send a text to: (646) 679-7377ProductSchool New York - REGWSP -->Workshop - PMWSP -->
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