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Alchemy Of Virality
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| With Jay Neo (Founder, Palo). |
| Park James Hotel, 1400 El Camino Real, Menlo Park |
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Jan 20 (Tue) , 2026 @ 05:00 PM
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FREE |
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| DETAILS |
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How do you strategize for a video with 1 BILLION views?
At 18, Jay Neo wasn't just watching YouTube - he was working for the King of it, MrBeast. He helped craft the strategy for (and shot) massive hits like "Would You Fly To Paris For A Baguette?" by obsessing over one specific metric: Retention.
Now he's taking the "alchemy of virality" he learned at MrBeast & bringing it to the Zombies
Join us for SZ 207: The Alchemy of Virality Ft. Jay Neo.
We are breaking down The Changing Game of Content & How To Win.
Jay is the co-founder of Palo, a new AI startup that just raised millions in funding to helps creators crack the algorithm in the attention economy.
We'll be discussing: The "Stair-Stepping" Method: How to escalate stakes to keep viewers glued. Data over Guesswork: Why "beating the algorithm" is about analyzing retention graphs, not luck. The Future of AI in Media: How tools like Palo are helping creators stay in flow while AI handles the research grunt work.
If you are a creator, marketer, or founder, you cannot afford to miss this deep dive into the next generation of media.
Schedule
5:00 PM - Doors Open & Connections
6:00 PM - Fireside with Jay Neo
6:45 PM - Q&A
7:15-9:00 PM - Reception & connections
Thanks to our sponsors: Park James Hotel, TrueBinding, TUOM, Necodex, CPI (Career Pathway Institute)
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