Launching a Product is one of the most crucial & fulfilling part of a PM role. A successful launch boosts the awareness of the Product to the desired audience, builds momentum & ramps up the business growth. Launches, however, are highly complex ,because they involve many stakeholders, & require big picture thinking as well as significant attention to detail. Overall, launches can have huge impact if done well ,and if not properly executed, they become lost opportunities. "To take control of the complexity & bring teams together, I would like to share the best practices I have gathered over the years to help drive effective launches."
Takeaways:- Understanding the types of Product launches , components of a launch & roles/responsibilities in a launch process- How to think about an end to end Product experience for customers to design a winning product launch plan- How to get Product & cross functional teams ready for launch & establish yourself as an excellent planner, collaborator & delivery wizard
Meet the Speaker:Suzy Visvanathan
Suzy is a seasoned Product leader, bringing over 10 years of experience insenior-level roles in Product Management, Business Development, & R&D. Currently, she is the Senior Director of Product at MapR, where she contributes her expertise in Big Data, Storage & Software Development.
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Product School is the first technology business school. We provide certified courses in Product Management & other digital skills to professionals across 20 campuses worldwide. We also offer the same courses live online. All courses are taught by real-world product managers working at top technology companies such as Google, Facebook, Slack, Airbnb, LinkedIn, & Netflix.