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EVENT DETAILS |
User Experience Design
Learn how to use Cooper's Goal-Directed Design framework to create digital products people love.
Could your products resonate better with users? Are too many features creating bloat? Are technological constraints driving lackluster design? Cooper believes good design focuses on human needs first, & technology second. In this comprehensive three-day course, you'll learn how to use our time-tested, human-centered design framework & tools, including ethnographic research, personas, scenarios, & design frameworks. You'll apply what you learn to a practice project to ensure you have it down pat.Check out the learning experience on Vimeo.
You'll walk away knowing how to:
Plan & conduct interviews to identify customer goals
Extract behavioral patterns & insights from user research
Create design personas to encapsulate & communicate behavioral patterns
Use exploration & storytelling to generate innovative concepts that address customer goals
Sketch design frameworks & interface elements
Communicate your design effectively at different stages of the process
This course is ideal for:
Product planners, developers, marketers, usability professionals, design practitioners, & managers who are committed to creating a great customer experience.
About Cooper Training:
Founded in 1992 by Sue Cooper & Alan Cooper, the "Father of Visual Basic", Cooper is an award-winning design & business strategy consultancy, with offices in San Francisco & New York. Our mission is to help organizations think big, create delight, & achieve success. We approach every engagement with fresh eyes & a proven framework. Through Cooper Professional Education, we share the best practices we developed, & empower participants & clients to create superlative products & services.
Related Workshops & Courses:
Design Research Techniques
Design Leadership
Leading Creative Ideation
Interested in even more Cooper?
Check out our othercourse offerings.
Cancellation Policy
We know things happen. If you need to cancel your registration, notify us by emailingtraining@cooper.comat least 30 days prior to the course & we will refund your full payment. Less than 30 days prior to the course, there are no refunds available. Alternatively, you can transfer your registration once to another course within one year of the date of cancellation or assign another individual from your organization to take your place. Once your registration is transferred, you may no longer receive a refund.
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