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EVENT DETAILS |
Sound an alarm! Advertising, not deals, builds brands. - David Ogilvy
Digital ads are everywhere. On our favorite blogs, videos, & social networks, on our computers or our smartphones. Digital advertising has been an important growth tactic for many startups, given that their customers are always on a digital channel.
It's also easier than ever to target your ideal customer that's most likely to purchase your product thanks to the data & marketing tools.
However, without a proper strategy, digital advertising can become a waste of resources & time. It's important to consider which platforms you will be advertising on, your costs, & more when acquiring customers using paid tactics.
Join us for a discussion on digital advertising & customer acquisition topics like
Data & targeting
Native advertising
Programmatic advertising
Facebook ads, YouTube ads, Adwords, Instagram ads
Using digital ads for customer acquisition
Different types of media to use for your ads (video, pictures, etc)
Preparing a budget
Calculating costs (CAC, CPC, LTV, etc)
And much more!
About the panelists
Panelists TBA!
Schedule:
6:30 - 6:50: Drinks & Networking6:50 - 7:50: Panel7:50 - 8:15: Audience Q&A8:15 - 9:00: More Drinks & Networking
Stacklist hosts startup events in NYC to help entrepreneurs learn from successful founders & experts. Previous speakers have included the founders of Greenhouse, Movable Ink, x.ai, & Techstars. You can find all of ourpast events & speakers here!If you have any questions, please email me atdanny@stacklist.com.
Thanks to Alley powered by Verizon for hosting our event. Alley powered by Verizon locations are developed by Verizon, the world's leading technology company, in collaboration with Alley, a membership-only community workspace for creators. Each location is a curated community powered by the emerging technologies & thought-leadership of Verizon.
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