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Brochure: https://blue-ocean-awards.com/download/5190/
BENEFITS
1- Train me to discover new growth opportunities
2- Understand the creation of new markets
3- Think or rethink my product or service in order to create a new market
WHAT IS IT?
3-day qualifying training seminar consisting of "learning by doing" workshops to discover & apply the key principles & tools of Blue Ocean Strategy on your own project
KNOWLEDGE & SKILLS ON THE BLUE OCEAN STRATEGY
Know the principles & tools keys
Know how to implement
Know how to launch operationally (Exploration phase)
FOR WHOM?
- Managers, management committee, intrapreneurs, project leaders for large groups, SMEs or communities
- Business creators
- Professional
coaches & trainers QUALIFYING TRAINING
TRAINER: ALBAN ERAL [ www.linkedin.com/in/albaneral]
Holder of a Master of Science in Business (HEC Paris) & a Master's Degree (Tlcom Paris)
Alban has been deploying Blue Ocean strategies for over 10 years within the largest international groups & high-potential startups. Alban created in 2014, with HEC Paris & the Ministry of the Economy, the Blue Ocean Awards, a benchmark event that highlights companies that have successfully followed a Blue Ocean strategy
WITHIN THE AXESSIO LAB
Located at 11 rue Tronchet Palacio Madeleine
Place de la Madeleine (Paris 8)
DETAILED PROGRAM
DAY 1 (9h to 18h): Introduction, Discovery of the Blue Ocean Strategy method & visual awakening
1 / Principles of the Blue Ocean Strategy & offer studies Ocan Bleu
2 / Workshop to analyze my market by value: build my Strategic Canvas
3 / Presentation of the work to be done at home: finalize my strategic canvas & list the 6-Blue Ocean tracks of my market
DAY 2 (9am to 6 p.m.): Discovery of the Blue Ocean Strategy toolbox
4 / Identification workshop for non-clients: explore my market
5 / Ideation workshop: conduct my ideation session by browsing the 6-Tracks
6 / Offer construction workshop: build my Blue Ocean Matrix
7 / Pitch workshop (plenary): present my Blue Ocean offer
DAY 3 (9h to 18h): Operational launch of my Blue Ocean Strategy, exploration training
8 / Principles of Blue Ocean Exploration & examples
9 / Exploration preparation workshop: identify my maintenance targets & build my interview guide
10 / Scenario workshop: conduct my Exploration interviews
11 / restitution: exploit & analyze my exploration interviews
12 / Exploration analysis workshop: build & interpret my Utility Card
PRICES & REGISTRATION
Single price: 2,000 excl. tax per participant
Registration by email: aeral@axessio.com
- We are a training organization referenced in Data-dock, which allows support from the training budget
- Brochure to submit to your OPCO to request support: https: // blue-ocean-awards.com/download/5190/
- For financing as an individual, a VAT exemption can be applied (under conditions, contact us)
- For intra-company training, contact us specifying the subject of your request
This price includes:
- 3 days of training
- All the supports made available to participants
- The deliverables of the workshops reviewed by the coaches
- Lunch & breaks
MONITORING & EVALUATION
- A summary of the contents presented will be offered to each trainee
- A restitution of the work in workshops will be given to the trainee
- An evaluation of the trainee's achievements with knowledge check
- An online satisfaction questionnaire will be submitted to the participants
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