EVENT DETAILS SXSW Marketplace brings together hand-selected brands to create a unique shopping experience at the epicenter of SXSW. About this Event Located adjacent to the popular Flatstock Poster Show sensation, the SXSW Marketplace takes place inside the Austin Convention Center and is open to all badgeholders from around the world, as well as local visitors. Featuring dozens of local, national, and global brands, SXSW Marketplace is the spot to get some of the freshest trends in clothing, accessories, art, and more. Think of it as a collection of pop-up shops from unique brands at the center of SXSW. Stop by and visit brands like Mokuyobi Aviator Nation Oxford Pennant Cremo Cheekywell And more... Keep an eye on the official SXSW 2020 Exhibitions schedule for more information leading up to the event. SXSW Marketplace is free and open to the public as well as all SXSW registrants.