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EVENT DETAILS |
TechHub's excited to collaborate with Upright for an evening workshop geared towards any founders who's just getting started. If you have an amazing idea & are in need of guidance when it comes to laying the foundation for your startup, this is for you. We just ask that you have a pitch deck or executive summary prepared.
Upright will introduce their methodology for laying the foundation of a startup to a group of ambitious people who are confident that their concept will fix a pain point & change the world for the better.
We encourage you to apply here
Format:
6:30:Arrival, networking, food & drinks.
7:00: Idea (Concept): Giving your concept some tangibility
Deck, one-pager
Revenue model
Legal formation
Bank account
Investment strategy
18-month runway
7:15:Test (Prototype): Prototype with minimal resources & test on users. Address outreach strategies to get these users.
Feature set
UI/UX/Wireframe
User testing
7:30:Nurture (Launch): Identify feature set of your product, build MVP & introduce to a manageable target market.
Software development
Fundraising support
User acquisition
Upright is a tight-knit collective of entrepreneurs who understand that the strength of an idea begins with its foundation. Ideas stand alone without a framework for success. Upright's services are tailored for early stage startups & small businesses seeking to cement a foundation for sustainable growth.
Through their holistic approach, Upright effectively reduce the risk for founders & investors & put founders at the center of every milestone.
Danielle Gaglioti / Product Lead & Project Manager
Danielle has worked in the startup space for the past seven years, consulting for various social enterprises & early-stage startups. She founded Akimbo, a recruiting platform focused on elevating diversity hiring efforts, which she launched in NYC & San Francisco. With a background in UX design & entrepreneurship, Danielle is experienced in bringing products from wireframe to market, while keeping operations lean & effective.
At Upright NYC, Danielle is responsible for building product roadmaps, communicating client vision to developers, as well as leading the charge for prototyping & UX sprints. When not talking startups, you can find her at a local taqueria.
Emma Gaedeke / Content Strategy & Marketing
Emma has over six years of experience in content strategy & communications. She is experienced in developing high-quality content campaigns to attract users & build brand recognition. As a lead content strategist at the ticket startup TicketIQ, she helped drive a 52% increase in blog traffic over a 6-month period, & provided copy for several ad campaigns that aired on the music programming network, Music Choice. She has contributed her writing to Forbes, HuffPost, Billboard, & Substream Magazine.
At Upright NYC, Emma leads content strategy for client partners, specializing in pitch decks & executive summaries. In her free time, Emma focuses on creative writing & is passionate about music & culture.
Jordan Pasternak / Business Strategy & Development
Jordan has over four years of business development & consulting experience in FinTech & startups. Engagements include being part of the founding team at Althub, a platform for data driven investors to connect with alternative data providers, & DarcMatter, an alternative investment marketplace. Previously, he spent seven years in financial operations at a leading movie studio in New York City.
At Upright NYC, Jordan leads business development efforts & works with clients to identify market trends paired with the most effective go-to-market growth strategies. He earned his MBA in finance at Baruch's Zicklin School of Business & enjoys spending time outdoors with his dog Rocco.
Paul Munguia / Revenue Modeling & User Acquisition
Paul has 10 years of experience analyzing & advising the operations & growth of businesses through the lenses of commercial lending & early-stage startup consulting. He is the founder of Currencie, a Financial Technology platform for first-time borrowers. He also organized the content & user acquisition strategies for the launch of a payment fraud app in the FinTech space. Since leaving the corporate world in 2016, Paul has provided consulting for early-stage startups looking to raise funds & build scalable products.
At Upright NYC, Paul works with the product team to ensure all features are viable from a cost perspective while optimizing available revenue streams. He studied finance at St. Edward's University in Austin, Texas.
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