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With Amy Vaughan (Founder/CEO, Alaina Shearer), Katie Martell (Executive Producer, Pandermonium), Alissa Allen (VP Group Director of Insights & Strategy, Integer), Som Puangladda (VP of Global Marketing, GumGum), Lindsey Wade (Brand Strategist, Heat New York), Terray Glassman (Entrepreneur).
Monday, March 16, 2020 at 03:00 PM   Absolutely Free
WP Engine, 504 Lavaca St, #1000
 
     
 
EVENT DETAILS
No badge necessary to attend. RSVP does not guarantee attendance to this event.

The Official Together Digital Summit at SXSW (formerly Women in Digital) in partnership with WP Engine's Shero Fair

Womxn, allies, & advocates! This event brings together the most powerful womxn in digital from across the nation for a series of talks & power panels, with our moving & sometimes life-changing Ask + Give sessions.

We'll be presenting alongside the Shero Fair, featuring several predominate non-profit organizations that benefit women in digital.

What is Womxn?

A woman (used, especially in intersectional feminism, as an alternative spelling to avoid the suggestion of sexism perceived in the sequences m-a-n & m-e-n, & to be inclusive of trans & non-binary women).

What is Together Digital?

Nearly 2,000 womxn in the creative & digital landscape, from across the country. Our members work across all digital professions from marketing & communications, advertising to design, research & development, to UX/UI, & any field where digital is your medium & tool.

What makes Together Digital unique?

We're a sisterhood without stigma. We choose collaboration over competition. And we ASK for what we need without shame, we GIVE without judgment, & GROW together.

Don't miss this empowering, educational, & motivational day.

AGENDA: (subject to change)

3:00 - 3:30 pm

Check-in, Mingling + Networking

3:30 - 4:00 pm

Why We're Here & Asks + Gives

(Founder, Alaina Shearer & CEO, Amy Vaughan)

4:00 - 4:30 pm

Keynote Speaker

(TBA)

4:30 - 5:00 pm

Panel Discussion - Designed for Disruption (brought to you by Integer)

5:00 - 5:30 pm

Asks & Gives

5:30 - 6:00 pm

Panel Discussion (brought to you by WP Engine, Digital the Great Equalizer)

6:00 - 6:30 pm

Shero Fair

6:30 - 7:00 pm

Closing, Networking, & Happy Hour

DESIGNED FOR DISRUPTION, PANEL MODERATOR :: Katie Martell

Katie Martell is an unapologetic marketing truth-teller. She is the author & Executive Producer of Pandermonium, a book & documentary exploring the intersection of marketing & social movements. Martell was named "one of the most interesting people in marketing" & a top voice on LinkedIn 3X. A former CMO & entrepreneur, she is a frequent speaker at conferences in the US & internationally. Subscribe to The World's Best Newsletter at www.katie-martell.com

DESIGNED FOR DISRUPTION, PANELIST :: Alissa Allen

She believes that for brands to win in culture, they need to be doing three things: 1) be attuned to the constant shifts in culture outside of their own categories; 2) continuously adjust & adapt in response to these cultural waves; & 3) do this intentionally. She is the architect of the strategic methodology called Waveform Analysis, & has developed this theory over a career of 15+ years counseling brands, talent & content creators across categories & platforms worldwide.

As VP, Group Director of Insights & Strategy at Integer, the commerce arm of TBWA\Worldwide, Alissa is at the helm of a diverse team of data-driven storytellers leading the retail revolution at AT&T across more than 5000 stores. Today & in the future of the digital age, Alissa believes that consumers are co-creators' in business, culture & activism & that in an always-on world, activism plays a distinct new role in the dialogue that exists between people & brands.

Alissa Allen was born in Trinidad & Tobago, raised in Canada, Ireland, The UK & France, & is now living in a 5-generational household on the planet California. A lifelong activist, Alissa has led & participated in social justice initiatives in more than 20 countries.

DESIGNED FOR DISRUPTION, PANELIST :: Som Puangladda

Som Puangladda has spent more than fifteen years working with leading tech companies from Silicon Valley to New York City. Today, she is an award-winning global marketer, responsible for revenue growth & marketing at GumGum, a Santa Monica-based AI & digital marketing company.

Prior to joining GumGum, Puangladda's B2B marketing career included roles as VP of Global Demand Generation for the programmatic marketing company Rubicon Project & Director of Marketing at pioneering web video startup JW Player. She holds a degree in Business & Marketing from Assumption University & currently resides in Marina Del Rey, CA. When she is not working, Puangladda enjoys cooking, travel, & connecting people to one another.

DESIGNED FOR DISRUPTION, PANELIST :: Lindsey Wade

Lindsay Wade is a Brand Strategist at Heat New York, the advertising agency inside of Deloitte Digital, where she helps brands find their values & their voices. She is passionate about changing the systems that have led to systemic inequality & has devoted the last year to a research project focusing on the value of diversity in advertising. Prior to working at Heat, Lindsay graduated from the VCU Brandcenter with a Master of Science in Business & a focus in Creative Brand Management.

Happy Hour Tequila Tasting & Featured Guest

Terray Glassman

" I embrace & welcome the new age of the woman entrepreneur, where women leaders are embracing their gender differences by creating female-inspired products. I may not be the most interesting woman in the world but my Tequila sure is!
 
 
 
 
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