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EVENT DETAILS |
Successful Product Managers help their organizations identify & build products that solve their users' needs. The perfect user-product fit is rarely easy. Trained Product Managers can find the right fit consistently with User Science-the craft of understanding user needs; identifying which problem to solve, & user behaviors; understanding how & why users react to products. It's this craft that arms Product Managers with the data to make informed decisions. Main takeaways:-Leverage User Science as your superpower-Make sense of user intent vs behavior-Apply insights & continue testing
Meet the Speakers:
Michael Sparks
Michael Sparks started his professional career five years ago as a Product Manager at a startup in San Francisco. He's spent the last two years at XO focused on helping couples pull off their perfect wedding. Michael is passionate about observing users with a beginner's mind & believes that great Product Managers think of the customer as their boss.
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Krista Plano
Krista Plano, previously UX Designer turned User Researcher, has lead User Research at XO Group for 4+ years. At XO Group, they work to make the product organization the beating heart of the company. Krista understands, loves, & advocates for customers by driving strategic research, training the team on how to conduct valid research, & managing a team of researchers.
View the Speaker's LinkedIn
--Please note:- Tickets sales at the door are from 6:00 - 6:30 PM (if any are still available)- No refunds unless we have fully canceled the event. Date changes are not included. - For additional info or questions, send an email to events@productschool.com- For last minute questions, send a text to: (646) 679-7377ProductSchool New York - REGWSP -->Workshop - DATAWSP -->
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