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Less Stack, More Growth - Building Ultimate GTM Tech Stack Without The Bloat
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| With Jonathan Festejo (Founder/CEO, Salesbricks), Eric Lay (Founder/CEO, Virio), Adi Mehta (Head of Growth, Pylon), Ali Ghotbi (CRO, Reevo), Josh Norris (Startup GTM Advisor). |
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Jul 22 (Wed) @ 05:30 PM
FREE
| | Venue, 144 Townsend St, SF
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The explosion of AI & SaaS tools has transformed how modern companies build & scale go-to-market teams. But with thousands of solutions promising better productivity, automation, & insights, many organizations find themselves managing bloated tech stacks, disconnected data, & rising software costs.
Join us for an engaging discussion on how today's fastest-growing companies are designing lean, high-impact GTM stacks that drive revenue without unnecessary complexity. We'll explore the tools teams actually use, how they integrate systems across sales, marketing, customer success, & revenue operations, & how leaders evaluate which tools to adopt, consolidate, or retire.
Whether you're building your first GTM motion or optimizing an existing one, you'll walk away with practical insights on leveraging AI, improving operational efficiency, & creating a connected GTM ecosystem that scales with your business & not against it.
The panel discussion will be followed by networking, light bites, & drinks.
With limited seating available, attendance is reserved for founders & GTM leaders at B2B SaaS & AI startups.
Panelists:
Jonathan Festejo - CEO & Co-founder, Salesbricks
A seasoned operator in the high-growth SaaS landscape, Jon Festejo has engineered the revenue systems for industry leaders like Figma, Apollo GraphQL, & SignalFx. As the CEO & Co-founder of Salesbricks, he now focuses on streamlining the quote-to-cash journey for modern GTM teams. His expertise lies at the intersection of pricing strategy, monetization, & billing automation, helping today's most agile organizations convert complex sales signals into predictable, scalable revenue.
Eric Lay - CEO & Co-founder, Virio
Eric Lay is a leading voice in content-led B2B growth, commanding a LinkedIn audience of over 42,000. A key operator in the San Francisco ecosystem, Eric previously scaled social platforms to a billion views before establishing Toronto Tech Fest, a massive startup community supported by partners like Google & AWS. From his roots as a top-ranked League of Legends player to leading a premier B2B content powerhouse, he specializes in turning digital signals into predictable revenue.
Adi Mehta - Head of Growth, Pylon
Aditya heads growth at Pylon, the agentic support platform for B2B companies. He runs demand generation across search, social, SEO, & emerging AI/answer-engine channels. An ex-YC founder, he's helped scale 20+ B2B SaaS companies across San Francisco, Bangalore, & Singapore.
Ali Ghotbi - CRO, Reevo
Ali Ghotbi joined Reevo in February 2026 as CRO to help drive sales execution, sales operations, & alignment across customer success teams to accelerate growth by 10x this year. He brings over 25 years of experience at global tech companies & high-growth startups. He spent 14 years at Box in various roles - most recently as Senior Vice President of Sales, where he built global teams & worked with product & marketing to transform the company into a multi-product platform. He helped steer Box from early stage through IPO & beyond - growing revenue from tens of millions to more than $1 billion in ARR. Before Box, he held roles at HP & Oracle.
Moderated by:
Josh Norris - Startup GTM Advisor
Josh builds go-to-market engines for B2B SaaS startups, turning early revenue into fundable growth. At Hyperbound (YC S23), he helped it scale from $0 to $1M ARR in 11 months & through a $15M Series A at Peak XV. He has also driven $0 to $900K ARR at Syft AI, advised Warmly from ~$1M to $7.5M ARR, & worked with 90+ startups (14 YC).
Now Josh designs GTM systems starting with a 4-week narrative sprint (positioning, ICP, messaging) followed by ongoing growth engines across content, outbound, & customer proof.
Partners:
Salesbricks helps SaaS teams close faster & bill smarter. One seamless platform for quoting, payments, & revenue insights.
Virio helps founders & GTM leaders of verticalized B2B companies turn LinkedIn into a repeatable revenue channel. Across their own content & clients', they have generated $130M+ in pipeline, 46M+ impressions, & 14,000+ meetings booked.
Virio builds content that creates pipeline signals, books meetings, & shortens sales cycles while acting on the signals created through warm outbound. Most early-stage founders treat content as a brand play. Virio has proven it can be a pipeline engine that works especially well for founders.
Pylon is the AI-native B2B post-sales platform that helps companies scale customer support & customer success. By unifying conversations, customer data, & AI-powered workflows across Slack, Teams, email, & more, Pylon enables teams to deliver exceptional customer experiences at scale.
Reevo is a Revenue Operating System built from scratch, with AI as the foundation, not a feature. It encompasses prospecting, outreach, dialer, sequences, meeting intelligence, pipeline management, & forecasting all live in one platform. No integrations. No tab-switching. No Frankenstack. They raised $80M from Khosla Ventures & Kleiner Perkins at a $500M valuation before most people had heard of them. The founding team scaled DoorDash's engineering from a $700M valuation to $75B at IPO.
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