ABOUT THE WORKSHOP
Account managements importance will rise through the roof in 2016 and 2017!
Thinking of sales and account management as the perpetual sales cycle creates predictable revenue that grows and scales much faster than pure outbound.
Agenda
Part l:
What does Account Management and Customer Success mean in the modern sales org?
- Defining the roles
- When is it time to think about splitting this function from sales?
- How to optimize this role to be more than a reactive renewal process
Part ll:
Account Management and Customer Success in action
- Roles and how they work
- Account tiering and how to do a current customer analysis
- 120 day renewal process
Part III:
Workbook on tiering and follow up strategy by tier
