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EVENT DETAILS |
Explore product development strategies & consumer branding with former Allbirds Chief Product Officer Susi Proudman.
Speaker Name: Susi Proudman
Position: Former Allbirds Chief Product Officer
Susi Proudman previously served as Chief Product Officer at Allbirds, where she had organizational accountability for Product Strategy, Merchandising, Design, Innovation, & Sustainability in a rapid growth, unicorn ($1.9 billion valuation) startup. She developed the Product Strategy that drove triple-digit growth through global expansion, took the brand from just 4 to 10 footwear models, & successfully launched apparel & accessories.
Susi is an accomplished Product & Brand Executive with deep end to end experience, who has worked with prominent brands like Lululemon & Nike. She recently founded her own practice, Rose & William Consulting.
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FOCUS AREAS
Product development
Go-to-market strategies
Direct to consumer brands
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