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Vimeo is looking for a passionate & seasoned product marketer to join the Product Marketing Team. Youll work at the intersection of product development & marketing to orchestrate high-impact product launches. You will be focused on new product go-to-market strategy, product activation, & product engagement to maximize the lifetime value of our enterprise customers at all stages of the funnel.
This role will drive awareness, adoption, & market positioning for Vimeo Enterprise, & will report directly to the Director of Product Marketing. This role is ideal for a data-driven self-starter with exceptional storytelling skills, who can work on both creative marketing initiatives & data-driven strategy.
What youll do:
- Develop & implement comprehensive go-to-market strategies & own business results
- Develop & own compelling product positioning & messaging that differentiates Vimeos enterprise solutions in the market
- Conduct market research & competitive analysis to identify market trends, customer needs, & opportunities, & use data-driven insights to inform product marketing strategies
- Build a deep understanding of the customer & serve as their voice, collecting & prioritizing customer feedback with the product & sales teams
- Be a product expert & communicate its value to key stakeholders across the company
- Equip Vimeos sales teams with the tools & training they need to effectively communicate Vimeos value proposition to prospects & customers
Skills & knowledge you should possess:
- 6+ years of experience in product marketing
- Deep expertise in enterprise SaaS solutions
- Experience in enterprise security, privacy, & compliance solutions
- Clear track record of driving business results through data-driven marketing strategies
- Exceptional writing & storytelling skills, including the ability to translate complex product features into clear & concise benefits for customers
- Fast-paced, results-oriented mindset, with the ability to implement marketing initiatives at speed to capitalize on market opportunities
- Excellent communication & collaboration skills, with the ability to work effectively with cross-functional teams
- Strong project management skills with the ability to prioritize effectively
Bonus points (nice skills to have, but not needed):
- Experience with video technology
#LI-OZ1
Targeted Base Salary Range: $135,000 to $205,500
The base salary range listed above is for candidates located in the U.S., including the New York City metro area.
At Vimeo, we strive to hire & nurture amazing talent across the globe. Actual salaries will vary depending on factors including but not limited to experience, specialized skills, internal alignment & a candidates home base.
Base salary is just one component of Vimeos total rewards philosophy. We offer a wide range of benefits & perks that appeal to the variety of needs across our diverse employee base! Other rewards may include bonus or commission, Restricted Stock Units (RSUs), paid time off, generous 401k match, wellbeing resources, & more.
About Us:
Vimeo (NASDAQ:VMEO) is the worlds most innovative video experience platform. We enable anyone to create high-quality video experiences to connect better & bring ideas to life. We proudly serve our growing community of nearly 300 million users from creative storytellers to globally distributed teams at the worlds largest companies. Learn more at www.vimeo.com.
Vimeo is headquartered in New York City with offices around the world. At Vimeo, we believe our impact is greatest when our workforce of passionate, dedicated people, represents our diverse & global community. Were proud to be an equal opportunity employer where diversity, equity, & inclusion is championed in how we build our products, develop our leaders, & strengthen our culture.
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