About the Role

The Senior Product Manager, Ad Measurement owns & drives the evolution of DoubleVerifys ad measurement & intelligence capabilities across digital channels. This role sits within the Ad Intelligence team, whose mission is to deliver the best real-time quality metrics that correlate with & improve business outcomes, enabling advertisers & sellers to more efficiently manage campaigns & achieve stronger brand & performance KPIs.

This is a high-impact role responsible for building & scaling measurement products across social platforms & walled gardens, combining data science, AI/ML, & deep ecosystem integrations. You will lead products from 0-1 through scaled adoption, translating complex signals into actionable insights. The role is highly cross-functional, working closely with Engineering, Data Science, Sales, Client Services, Marketing, & external partners

What youll do

• Own end-to-end product strategy & roadmap for ad measurement & intelligence across social platforms & walled gardens, delivering products that measurably improve campaign outcomes across digital channels.
• Build & scale real-time quality, attention, & performance metrics that correlate with brand & business KPIs.
• Lead products from concept through launch & scaled adoption, balancing innovation with revenue & customer impact.
• Partner closely with Engineering & Data Science teams to deliver AI/ML-powered measurement & analytics solutions.
• Translate product vision into clear epics, user stories, & success metrics for development.
• Drive cross-channel solutions spanning open web, mobile, CTV, & platform-native environments.
• Analyze large-scale datasets & model outputs to inform prioritization, roadmap decisions, & product strategy.
• Engage with Sales & Client Services to gather customer feedback, identify unmet needs, & synthesize actionable product requirements.
• Partner with Product Marketing on product positioning, messaging, & enablement for internal & external audiences.
• Collaborate with Business Development & Integration teams to support platform partners, publishers, & advertisers.
• Lead user acceptance testing to ensure accuracy, reliability, & production readiness.
• Monitor industry trends across ad measurement, attention, privacy, & AI, translating insights into product opportunities.
  
  

Who you are

• 4+ years of product management experience in AdTech, MarTech, digital media, or data-driven technology.
• Proven experience delivering measurement, analytics, or AI/ML-powered products.
• Strong track record of 0-1 product development & scaling products post-launch.
• Deep comfort working with engineering & data science teams on complex systems.
• Excellent analytical skills with the ability to connect metrics to business outcomes.
• Experience writing detailed PRDs & driving execution in fast-paced environments.
• Ability to communicate complex technical concepts clearly to stakeholders at all levels.
• High-ownership, proactive mindset with strong cross-functional influence.
  
  

What we prefer

• Experience in AdTech or Martech, with familiarity across social platforms, walled gardens, & programmatic ecosystems.
• Knowledge of ad quality, attention, viewability, or performance measurement methodologies.
• Hands-on exposure to AI/ML concepts, model-driven products, or advanced analytics workflows.
• Working knowledge of databases, SQL, Python, APIs, & large-scale integrations.
• Experience partnering with Sales & Marketing on go-to-market execution.
• Proven ability to balance customer needs with business objectives & revenue growth.
  
  

Why this role matters

This role is central to how DoubleVerify defines & delivers measurement that drives real outcomes. You will shape how advertisers & sellers understand quality, optimize media, & make decisions in real time across the digital ecosystem.

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#Hybrid
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The successful candidates starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, & balancing internal equity relative to peers at DV.

The estimated salary range for this role based on the qualifications set forth in the job description is between [$163,000 - $216,000]. This role will also be eligible for bonus/commission (as applicable), equity, & benefits.

The range above is for the expectations as laid out in the job description; however, we are often open to a wide variety of profiles, & recognize that the person we hire may be more or less experienced than this job description as posted.

Not-so-fun fact: Research shows that while men apply to jobs when they meet an average of 60% of job criteria, women & other marginalized groups tend to only apply when they check every box. So if you think you have what it takes but youre not sure that you check every box, apply anyway!