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HelloFresh // meal kit delivery
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HelloFresh is in search of an Associate Director of Design to join our internal Brand Creative team. The ideal candidate will partner with the Senior Director of Creative & Associate Director of Copy, to help lead & grow our New-York-based Brand Creative Team, while helping to bring our brands to life across every aspect of the businessfrom setting visual design standards across channels, to developing innovative video content that helps boost brand awareness, to evolving our brand guidelines. You see the big picture, but also believe that great brands & great design comes down to execution & the details.

The ideal candidate has experience in developing performance-driven creative across all platforms, as well as conceptualizing & executing brand campaigns that include everything from paid social, to out-of-home, to TV commercials. In addition, youll lead a team of talented designers, foster their professional development, & create the ideal conditions for them to do great work. This role is equal parts people manager & creative. 

You will...

  • Oversee the development & execution of creative campaigns for both growth & brand marketing 
  • Drive performance marketing assets & channels to the next level
  • Lead the team to develop innovative creative across all video platforms including Paid Social (YouTube, Facebook, Instagram, & TikTok) & also streaming & television
  • Work closely with our in-house studio team on both still & video creative
  • Manage the daily work moving through the Brand Creative team, while also being hands on & contributing to team outputs
  • Work cross-departmentally to ensure projects are moving according to timelines, & all necessary assets are in place
  • Guide project briefing & scoping to ensure a balance of results & great creative work
  • Foster an environment that encourages intelligent risk taking, innovation & creativity
  • Grow, mentor & inspire a creative team of visual designers
  • Assume a leadership role on the brand team 

You are...

  • Someone who takes a human-first approach & is highly collaborative 
  • Driven by creative excellence & a desire for improvementif something is broken, youre the first to roll up your sleeves & try to fix it
  • Committed to thoughtful feedback & teaching your craft, with a willingness to jump in & do the work yourself too
  • Highly organized with leadership-level communication & a thorough understanding of project management & process 
  • A culture fit; someone who interacts with positivity, professionalism, passion, emotional intelligence, & empathy
  • Familiar with entrepreneurial & tech-driven creative environments

You have...

  • A background in graphic design, art direction or creative direction
  • Experience being on set for both photo & video productions (experience working on TV spots is a plus)
  • Relevant experience with high-growth tech and/or lifestyle brands
  • 7+ years experience at a creative/branding agency or design-led consumer brand
  • 3+ years experience in a creative leadership role
  • Working knowledge of design softwares & a hands-on approach to the work
  • A strong, dynamic portfolio that showcases you skills in both still & video work
  • Strengths in visual storytelling through images & video creative
  • The ability to thrive in a fast-paced, collaborative environment
  • Work on food & beverage is a major plus

Youll get

  • Competitive salary, 401k with company match that vests immediately upon participation, & company equity plan based on role
  • Generous PTO, including sabbatical, & parental leave of up to 16 weeks
  • Comprehensive health & wellness benefits with options at $0 monthly, effective first day of employment
  • Tuition reimbursement for continuing education
  • Up to 75% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, & Factor_)   
  • Access to 7 different Employee Resource Groups (ERGs) including those for BIPOC, women, veterans, parents, & LGBTQ+
  • Inclusive, collaborative, & dynamic work environment within a fast-paced, mission-driven company that is disrupting the traditional food supply chain

Position is eligible to participate, contingent on Supervisory Board Approval, in HelloFresh's equity program.

This job description is intended to provide a general overview of the responsibilities. However, the Company reserves the right to adjust, modify, or reassign work tasks & responsibilities as needed to meet changing business needs, operational requirements, or other factors.

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