Analyst, Consumer & Product Insights

New York, NY or Boulder, CO

Come see whats cookin at HelloFresh!

Are you customer obsessed, innately curious, data oriented & eager to find opportunities to improve the HelloFresh offering & change the way people eat, forever? 

HelloFresh is looking for a talented & highly motivated insights & analytics professional to join our Consumer Insights team as a key contributor to customer-centric product innovation. As the leader in our fast-evolving category, HelloFresh sees product innovation as key to sustaining our competitive advantage & driving outsized growth. Building the right insights foundation - & putting the customer at the center of our plans - is central to our next phase of growth.

Job Description

A successful candidate will be passionate about advocating for the customer, while also having a business, growth & product-focused perspective. In this role, the individual will help support the broader Consumer & Product Insights team & alongside cross-functional teams to understand key business objectives & customer questions; design creative research & analytical approaches that enable our team to move with speed; analyze multiple data sources; & drive insights to action through strong storytelling with bold recommendations. This individual should be comfortable translating data into a clear story & presenting out results to external & internal stakeholders. Experience with product research & a range of agile insights tools & analytical approaches will be valuable.   This position reports to the Senior Manager of Consumer & Product Insights and will be a part of the larger Product Innovation team.

You Will

• Support a variety of research initiatives including whitespace identification, macro trend analysis, customer analytics, NPD innovation pipeline research, customer segmentation, foundational brand research, product & recipe analytics, competitive landscape, new category launches, product development, etc.
• Partner with stakeholders from Product, Culinary, Marketing, etc. to gain perspective on customer challenges & cross-functional considerations 
• Execute learning plans by identifying appropriate research methodologies & analytical techniques to answer questions with quality & speed
• Analyze & synthesize multiple data sources, determine the key insights & identify business implications & recommendations

Solve challenging problems with incoming data from multiple sources (primary research, third-party data, trend monitoring, internal behavioral sales & product satisfaction data, etc.) for a holistic view on the customer to derive actionable insights

• Communicate findings & recommendations in a clear & compelling way to inspire others to use data to take action

You are

• Passionate about People: you think of our customers as human beings, with an eye toward their needs & challenges, & can help us see our product through that lens
• Analytical: you can tackle vague, complex problems using data (qualitative & quantitative) & logic. You excel at finding patterns & meaning in the data, articulating the so what, & translating insights into strategic, actionable recommendations
• Curious: you are naturally curious & stay in tune with whats happening in the food space, & are able to synthesize trends into product ideas aligned to our business; you have a genuine interest in using data & analytical techniques to solve real business & consumer challenges
• An Influencer: you have strong communication skills to effectively promote product innovation strategies & cross-functional partnerships; you can develop executive-level presentations that are insight-driven & recommendations-focused
• A Holistic Thinker: you dont just report the numbers & the findings; you understand business context; youre entrepreneurial, collaborative, creative, & can tie everything back to strategy
• Collaborative: you can work with multiple stakeholders to accomplish a shared goal & you actively solicit & respond to critical feedback when appropriate
• Adaptable: youre a quick learner who thrives in fast-paced environments, & you understand the importance of balancing a culinary mindset with business objectives
• Detail-oriented: youre careful & thorough in accomplishing tasks & have great project management skills
• Scrappy: you can quickly make sense of ambiguous situations, roll up your sleeves & get the job done

You have 

• 1-2 years experience in consumer or product insights & analytics
• Basic SQL knowledge preferred
• Experience with a broad range of qualitative & quantitative research methods
• Ability to have a thoughtful discussion & recommendation on research & analytical design & methodology to address an insights brief or business question
• Passion for driving clear insights paired with business context to drive action
• Bonus: Experience in CPG, D2C, Food Tech or Retail companies

Youll get

• Competitive Salary & 401k company match that vests immediately upon participation
• Generous parental leave of 16 weeks & PTO policy
• $0 monthly premium & other flexible health plans effective first day of employment
• 75% discount on your subscription to HelloFresh (as well as other product initiatives)
• Snacks, cold brew on tap & monthly catered lunches
• Company-sponsored outings & Employee Resource Groups
• Collaborative, dynamic work environment within a fast-paced, mission-driven company

Application Deadline  May 20, 2024