Who we are
DoubleVerify is a leading software platform for digital media measurement, data & analytics. DVs mission is to be the definitive source of transparency & data-driven insights into the quality & effectiveness of digital advertising for the worlds largest brands, publishers, & digital ad platforms. DVs technology platform provides advertisers with consistent & unbiased data & analytics that can be used to optimize the quality & return on their digital ad investments. Since 2008, DV has helped hundreds of Fortune 500 companies gain the most from their media spend by delivering best-in-class solutions across the digital advertising ecosystem, helping to build a better industry. Learn more at www.doubleverify.com.
Position Overview
We are seeking a Senior Product Manager to lead strategic initiatives within media quality optimization for publishers, a high-impact area in the DoubleVerify Publisher Suite. This role is pivotal to helping publishers maximize monetization by leveraging DVs contextual classification & optimization technologies,
You will help define & execute product strategies that empower publishers to align with advertiser quality standards, surface high-value inventory, & drive performance. Your work will directly shape how publishers organize, target, & enhance their inventory offerings using real-time, privacy-compliant data signals.
Role Responsibilities
- Drive product strategy & execution for media quality optimization solutions in DVs Publisher Suite
- Work closely with publishers, technical partners, & internal stakeholders to identify opportunities to enhance inventory segmentation & monetization.
- Define product requirements & partner with engineering & UX teams to build scalable, user-centric solutions.
- Manage a data- & outcome-driven roadmap that supports publisher needs across contextual targeting, pre-bid optimization, & measurement.
- Conduct regular research, usability studies, & data analysis to inform decisions & validate results.
- Evangelize the product vision internally & externally, partnering with go-to-market, sales engineering, & support teams.
- Set & monitor product OKRs aligned with revenue growth, customer adoption, & platform efficiency.
Minimum Qualifications
- 5+ years of Product Management or equivalent experience in the ad tech, martech, or publisher technology ecosystem.
- Deep understanding of media quality concepts (viewability, fraud, brand safety/suitability) & their impact on publisher monetization.
- Demonstrated ability to collaborate cross-functionally to deliver elegant, high-performing data products.
- Strong customer empathy & ability to translate complex technical concepts into clear business value.
- Proficiency in agile methodologies, product analytics, & experimentation.
Preferred Qualifications
- Experience building or managing products that involve contextual classification, programmatic targeting, or yield optimization.
- Familiarity with privacy-safe targeting solutions & signal loss mitigation strategies (e.g., contextual over cookie-based targeting).
- Understanding of integrations with SSPs, ad servers, & DSPs.
- Proven track record of influencing monetization strategies in publisher environments.
The successful candidates starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, & balancing internal equity relative to peers at DV.
The estimated salary range for this role based on the qualifications set forth in the job description is between [$107,000- $203,000]. This role will also be eligible for bonus/commission (as applicable), equity, & benefits.
The range above is for the expectations as laid out in the job description; however, we are often open to a wide variety of profiles, & recognize that the person we hire may be more or less experienced than this job description as posted.
Not-so-fun fact: Research shows that while men apply to jobs when they meet an average of 60% of job criteria, women & other marginalized groups tend to only apply when they check every box. So if you think you have what it takes but youre not sure that you check every box, apply anyway!
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