As our Social Media Manager, youll become an integral part of the brand marketing team & work with key stakeholders throughout the business to develop & grow our social platforms by creating original content that meets key performance objectives, grows Moda  as an authority in all of our categories  & drives the sale of our products

Reporting to the Director, PR & Events, the Social Media Manager will help develop & execute our brand communications strategy on social media, collaborate with the Marketing team to execute key partnerships & initiatives, & manage the day-to-day operation of social media (Instagram, TikTok & Pinterest). The Social Media Specialist will also capture & produce original content to grow follower count & engagement rates on all social platforms.

This is a full-time, hybrid position, which is required to be on-site (Industry City Brooklyn) 1+ day per week on Wednesdays.

Primary Responsibilities, include:

• Understand our brand identity & maintain a cohesive voice across all platforms
• Align with marketing & business goals to launch campaigns that drive growth, impressions & engagement around new product launches, updates, partnerships & content releases
• Build, create, galvanize & foster audiences across several emerging platforms through innovative marketing tactics
• Bring the Moda  brand to life through original, well-researched, & tailored content for emerging social media platforms
• Conceptualize, capture, & edit original video content postings for Modas social media channelsspecifically Instagram Reels & TikTok
• Develop a robust influencer strategy that engages a wide network for marketing amplification
• Execute seasonal gifting & seeding strategies
• Consistently research & report against social media trends
• Leverage & exercise data to support active & future marketing campaigns
• Create compelling & perfectly-timed photo, video & audio assets that educate consumers about our mission & products
• Support brand content team on the organic media calendar to plan campaigns & drive brand activity accordingly
• Assist with the development, delivery, roll-out & reporting of marketing initiatives that drive engagement & acquisition through organic media
• Work cross functionally with our creative & digital marketing teams to drive the brand
• Liaise with our creative teams to execute clear & concise marketing briefs
• Efficiently work within tight deadlines to write concise, well-polished content with powerful calls-to-action
• Expand knowledge of social media, emerging photo, video & audio platforms, marketing trends & best practices
• Other duties as assigned including presentations, proofing, assistance on event production, & creative thinking

Qualifications/Ideal Experience:

• 5+ years of experience in social media and/or digital content creation
• A bachelors degree in Marketing, Communications, Journalism, or related field
• Expert level experience creating, posting, & analyzing content performance on social platforms Instagram, TikTok, & Pinterest (required)
• Familiarity with Social Media reporting tools Dash Hudson, Hootsuite, or Later 
• Experience within the luxury fashion or beauty industry (a plus)
• Demonstrated ability to execute successful social/digital campaigns 
• Highly engaged on social networking sites with a passion for digital innovation 
• Ability to analyze social performance data & summarize strengths & opportunities
• Exceptional project & analytical skills with experience in social & digital analytics (e.g. core metrics, google analytics, brand watch & social platform analytics)
• Highly organized & able to multitask; maintaining clear & proactive flow of communication & ownership of tasks
• Strong communication skills with the ability to build & maintain good relations internally & externally. Eager, positive, & upbeat communication style!
• Believes no project is too small to be valuable
• Equally enjoy being creative & analytical
• Project Management experience 

Job Type: Full-time; Hybrid role; NYC based (Brooklyn office space)

Salary: $ 85,000 - 110,000 + Discretionary Bonus & Equity Eligible

Benefits:

• Medical, Dental & Vision Insurance Benefits (day1)
• 401(k) with Company Match
• Company Paid Life Insurance Benefit
• Voluntary Supplemental Insurance Benefits (STD, LTD, Accident, Critical Illness)
• Unlimited Paid Time Off (Exempt & FT)
• Tuition Reimbursement 

The above statements describe the general nature of work being performed in this role, they are not an exhaustive list of all responsibilities, duties & skills required. Additional responsibilities may be required from time to time. As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, sex, disability, veteran, or other protected status.

For details on how we protect your information when you apply, please see our Applicant & Candidate Privacy Policy.

Moda Operandi is an e-commerce platform transforming the way people discover & shop for designer fashion. Through its innovative mix of commerce & content, Moda allows women to shop for whats new & whats next in designer fashion from the worlds leading emerging designers & luxury brands. Founded in 2010, Moda Operandi's mission is to make it easy for designers to grow their businesses & consumers to realize their personal style. Today, Modas platform carries more than 1,000 brands & designers across fashion, fine jewelry & home, shipping to customers around the world.

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