About Us:

Rent the Runway (RTR)  is transforming the way we get dressed by pioneering the worlds first Closet in the Cloud. Founded in 2009, RTR has disrupted the $2.4 trillion fashion industry by inspiring women with a more joyful, sustainable & financially-savvy way to feel their best every day. As the ultimate destination for circular fashion, the brand now offers infinite points of access to its shared closet via a fully customizable subscription to fashion, one-time rental or ownership. RTR offers designer apparel & accessories from 700+ brand partners & has built in-house proprietary technology & a one-of-a-kind reverse logistics operation. Under CEO & Co-Founder Jennifer Hymans leadership, RTR has been named to CNBCs Disruptor 50 five times in ten years, & has been placed on Fast Companys Most Innovative Companies list multiple times, while Hyman herself has been named to the TIME 100 most influential people in the world & as one of People magazines Women Changing the World.

About the Job:

Rent the Runway is looking for a Senior Manager, Integrated Marketing to join a fast paced, growing marketing team.  You will be responsible for developing & executing an overarching content strategy for RTR that supports elevated, always on, evergreen storytelling across all marketing channels, resulting in a creative, cohesive story that drives traffic, engagement, & brand equity.  You understand that creativity is at the center of todays successful brands & have been a part of a brand/agency that has pushed the boundaries to stand out.  

What Youll Do:

• Create an evergreen GTM calendar that aligns with the seasonality of our members, our fashion merchandise to introduce, storytell & excite new & existing members on what to rent for the season.  
• Develop, write & refine creative briefs that capture the essence of marketing strategies, ensuring alignment with brand guidelines & target audience relevance.
• Partner with the marketing organization to create strong content plans that will help support marketing strategies across all customer touch points & channels.  Must have experience & knowledge across organic social media, email, paid channels & on-site.  
• Work closely with the fashion team on translating assortment goals into storytelling prioritization from a seasonal & weekly standpoint.
• Collaborate with digital merchandising, all channel marketing, & design to pull together holistic seasonal shoot requests that map back to product volume as well as market opportunities
• Manage & design marketing presentations & playbooks for cross-functional alignment as well as leadership visibility
• Build compelling sets of stories leveraging the content produced by creative to support product launches; quick to adapt & implement learnings from customer responses & changes in cultural zeitgeist
• Actively participate in cross-functional brainstorming sessions to develop cut through narratives & blue sky ideas that can change the conversation around our brand
• Leverage customer insights, social listening, fashion/beauty/culture trends to develop anunderstanding of what is most relevant to our audiences; share it generously with teams
• Contribute as a key player on the marketing team, helping to shape the future of RTRs brand & its impact on the consumer landscape

About You:

• 5+ years experience working on end-to-end integrated campaign strategy & execution
• Must have content brand experience & a deep understanding of the marketing channels that drive growth & engagement.  
• Passionate about fashion, luxury, beauty, & environmental responsibility
• A deep knowledge of the new fashion, publishing & lifestyle verticals as it pertains to creative excellence, storytelling & how strong, meaningful creative can drive growth, loyalty & brand affinity
• Excellent written & verbal communication skills with an extremely disciplined & high attention to detail
• Experience leading & partnering across a larger marketing organization
• Comfortable dealing with ambiguity, able to quickly pivot when needed, & willing to take creative risks.
• Comfort with being uncomfortable & willing to take creative risk

Benefits:

At Rent the Runway, were committed to the wellbeing of our employees, & aim to create a workplace that fosters both personal & professional growth. Our inclusive benefits include, but are not limited to:

• Paid Time Off including vacation, paid bereavement, & family sick leave - every employee needs time to take care of themselves & their family.
• Universal Paid Parental Leave for both parents + flexible return to work program  - because we know your newest family member(s) deserve your undivided attention.
• Paid Sabbatical after 5 years of continuous service - Unplug, recharge, & have some fun!
• Exclusive employee subscription & rental discounts -  to ensure you experience the magic of renting the runway (and give us valued feedback!).
• Comprehensive health, vision, dental, FSA & dependent care from day 1 of employment - Your health comes first & weve got you covered.
• 401k match - an investment in your future.
• Company wide events & outings - our team spirit is no joke - we know how to have fun!
• Office centric work - our corporate employees & technical leaders have the option to work remotely on Fridays, in accordance with Company policies.

Rent the Runway is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination against any applicant or employee based on any legally-recognized basis, including, but not limited to: race, color, religion, sex (including pregnancy, lactation, childbirth or related medical conditions), sexual orientation, gender identity, age (40 & over), national origin or ancestry, citizenship status, physical or mental disability, genetic information (including testing & characteristics), veteran status, uniformed service member status or any other status protected by federal, state or local law.

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The anticipated base salary for this position is $134,400-$168,000. The actual base salary offered will depend on a variety of factors, including without limitation, the qualifications of the individual applicant for the position, years of relevant experience, level of education attained, certifications or other professional licenses held.