iCapital is powering the worlds alternative investment marketplace. Our financial technology platform has transformed how advisors, wealth management firms, asset managers, & banks evaluate & recommend bespoke public & private market strategies for their high-net-worth clients. iCapital services approximately $176 billion in global client assets invested in 1,433 funds, as of December 2023.

iCapital has been named to the Forbes Fintech 50 for six consecutive years (2018-2023); a three-time selection by Forbes to its list of Best Startup Employers (2021-2023); & a three-time winner of MMI/Barrons Solutions Provider award (See link below). 

About the Role

iCapital is currently seeking a highly experienced & visionary individual to join our team as a Senior Vice President (SVP) leading Brand & Storytelling. The  Brand & Storytelling SVP will be responsible for driving the strategic vision & execution of our brand identity & narrative across all touchpoints. This role will lead creative, design, studio, & brand experience teams, ensuring alignment with our company's values & goals. The ideal candidate will bring extensive experience & a passion for storytelling to elevate our brand & create meaningful connections with our key audiences.

Responsibilities

• Develop & execute a comprehensive brand strategy that aligns with the company's mission, vision, & values.
• Lead & inspire creative, design, studio, & brand experience teams to deliver innovative & impactful brand initiatives.
• Oversee the development of brand guidelines, ensuring consistency, & coherence across all communication channels.
• Collaborate with cross-functional teams to integrate brand messaging & storytelling into all aspects of the business, including marketing campaigns, product development, & customer experience.
• Drive the creation of compelling brand narratives that resonate with our target audience & differentiate us in the marketplace.
• Champion a culture of creativity, innovation, & excellence, fostering continuous learning & development.
• Serve as an internal gatekeeper & spokesperson for the brand, representing our values & vision to internal stakeholders.
• Monitor & analyze market trends, consumer insights, & competitive landscapes to inform brand strategy & identify opportunities for growth.
• Partner with external agencies & vendors as needed to support brand initiatives & ensure alignment with our strategic objectives.

Qualifications

• Bachelors degree in marketing, communications, or related field
• Minimum of 15 years of experience in brand management, storytelling, & creative leadership, with a demonstrated track record of leading large groups & diverse teams.
• Versatility in experience working across different product & company lifecycles, demonstrating strong adaptability & expertise in navigating various stages of brand development
• Proven experience with both mature & start-up brands across a range of industries, with particular emphasis on the technology & financial services sectors. Additionally, specialized expertise in B2B brand management is required
• Experience in managing international & global brands, showcasing proficiency in understanding & addressing diverse cultural nuances & market dynamics on a global scale
• Proven track record of developing & implementing successful strategies for commercial/B2B brands that drive business results
• Strong leadership skills with the ability to inspire & motivate teams to achieve excellence.
• Exceptional creativity & strategic thinking, with a passion for storytelling & brand building
• Excellent communication & presentation skills, with the ability to articulate complex ideas & concepts to diverse audiences
• Deep understanding of design principles, brand identity, & audience behavior
• Experience managing budgets & resources effectively to achieve goals
• Proficiency in relevant software & tools for brand management & creative development

Benefits

The base salary range for this role is $180,000 to $205,000.  iCapital offers a compensation package which includes salary, equity for all full-time employees, & an annual performance bonus. Employees also receive a comprehensive benefits package that includes an employer matched retirement plan, generously subsidized healthcare with 100% employer paid dental, vision, telemedicine, & virtual mental health counseling, parental leave, & unlimited paid time off (PTO).

We believe the best ideas & innovation happen when we are together. We offer most employees the flexibility to work in the office three or four days. Every department has different needs, & some positions will be designated in-office jobs, based on their function. 

For additional information on iCapital, please visit https://www.icapitalnetwork.com/about-us  Twitter: @icapitalnetwork | LinkedIn: https://www.linkedin.com/company/icapital-network-inc | Awards Disclaimer: https://www.icapitalnetwork.com/about-us/recognition/

 iCapital is proud to be an Equal Employment Opportunity & Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.