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Warby Parker // boutique-quality eyewear retailer
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Warby Parker is looking for a 1:1 Marketing Associate Manager to help our broader 1:1 Marketing team build & manage our outbound customer communications. Were seeking someone super-organized, proactive, detail-oriented, & highly collaborativesomeone whos eager to dive in & help scale our programs. In this role, youll be a key member of the broader Growth team, using 1:1 marketing channels to engage customers in original ways, personalize communications with data, drive revenue, deliver insights, & build loyalty & brand equity. Intrigued? Keep reading!

What youll do: 

  • Manage the day-to-day tasks associated with the creation process of our 1:1 messages (email, SMS, & push), including concepting & creative, development & deployment, & reporting & analysis
  • In collaboration with members of the 1:1 team, produce creative briefs for upcoming 1:1 marketing messagesoutlining goals, design considerations, audience segmentation, & testing plans
  • Develop robust audience segments & deliver personalized messages across channels according to a strategic communications roadmap
  • After briefing, track & oversee the delivery of all necessary assets, including copy, design, & product selections (making sure were sticking to preset timelines)
  • Compile campaign assets & performance reports to keep stakeholders informed
  • Become a total expert in our marketing platform, taking specs from the campaign briefs & translating them into compelling & high-performing campaign builds
  • Conduct continuous testing & own the after-the-fact analysis to consistently optimize our marketing efforts & ultimately grow the business

Who you are: 

  • Backed by 3+ years of experience in email marketing, preferably with an ecommerce or direct-to-consumer brand
  • The proud owner of a bachelors degree
  • Able to work with a major email service provider (such as Iterable or Braze) to set up one-off marketing emails
  • Someone detail-oriented with a creative *and* analytical mindset who loves to share findings & actionable insights
  • A quick learner with a genuine interest in improving systems, processes, & our overall 1:1 program
  • Skilled at prioritizing & managing multiple projects, taking initiative, & working collaboratively in a fast-paced environment
  • An excellent communicatorin person, online, via smoke signal!
  • Not on the Office of Inspector Generals List of Excluded Individuals/Entities (LEIE)

Some benefits of working at Warby Parker for full-time employees:

  • Health, vision, & dental insurance
  • Life & AD&D Insurance
  • Flexible vacation policy
  • Paid Holidays
  • Retirement savings plan with a company match
  • Parental leave (non-birthing parents included)
  • Short-term disability
  • Employee Assistance Program (EAP)
  • Bereavement Support
  • Education Reimbursement
  • Free eyewear
  • And more (just ask!)

Warby Parker, in good faith, believes that the posted salary range is accurate for this role in New York at the time of posting. Warby Parker may pay more or less than the posted range based on factors such as relevant experience & skills, qualifications & location, among others. This range may be modified in the future. In addition to base salary, this role is also eligible to receive an equity bonus as part of the total compensation package. Details & eligibility will be discussed during the application process.

 
 
 
 
 
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