Hybrid: 3 days per week in NYC Who we are DoubleVerify is a leading software platform for digital media measurement, data & analytics. DVs mission is to be the definitive source of transparency & data-driven insights into the quality & effectiveness of digital advertising for the worlds largest brands, publishers & digital ad platforms. DVs technology platform provides advertisers with consistent & unbiased data & analytics that can be used to optimize the quality & return on their digital ad investments. Since 2008, DV has helped hundreds of Fortune 500 companies gain the most from their media spend by delivering best in class solutions across the digital advertising ecosystem, helping to build a better industry. Learn more at www.doubleverify.com. What youll do The Programmatic Optimization Analyst is a key position that helps drive revenue & adoption of DV Services by our programmatic partners. A multi-faceted role, the ideal candidate will embrace working in a fast paced environment & thrive at thinking analytically about ways to increase the quality of impressions & ROI by using the DV suite of services in the most optimal way. Understanding of the digital marketplace, technical aptitude & strong analytical skills are essential for this role. We are looking for a data-driven, analytically minded individual to produce & present engaging analysis to support campaign performance & product adoption.The analyst will interface with sales, account management & product teams to support Programmatic Products.
- Generate & present optimization recommendations to maximize delivery of advertiser campaigns & highlight ROI for programmatic partners.
- Identify & quantify key challenges for campaign performance
- Serve as main point of contact for programmatic reporting initiatives in local markets by providing onboarding, ongoing support, & internal maintenance
- Provide support & guidance to our internal sales & account management teams, with clear & timely communication, quality deliverables, & innovative solutions
- Identify patterns & proactively surface ideas to improve quality, productivity & efficiency
Who you are
- 2+ years of industry experience
- 1-2 years of prior experience with Programmatic Media is preferred
- Strong analytical skills; ability to analyze raw data, draw conclusions, & develop actionable recommendations.
- Strong presentation skills
- Possess expert problem solving & decision making skills
- Robust knowledge of the overall ad tech landscape, especially across DSPs.
- High level of proficiency with MS Excel (pivot tables, complex functions) & able to interpret & present data in an actionable way.
The successful candidates starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, & balancing internal equity relative to peers at DV. The estimated salary range for this role based on the qualifications set forth in the job description is between $54,000 to $101,000. This role will also be eligible for bonus/commission (as applicable), equity, & benefits. The range above is for the expectations as laid out in the job description; however, we are often open to a wide variety of profiles, & recognize that the person we hire may be more or less experienced than this job description as posted. Not-so-fun fact: Research shows that while men apply to jobs when they meet an average of 60% of job criteria, women & other marginalized groups tend to only apply when they check every box. So if you think you have what it takes but youre not sure that you check every box, apply anyway!
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