As an Email Marketing Manager, you will be responsible for planning & producing digital programs to drive customer adoption of Conductors platforms. Were looking for a customer-obsessed storyteller with the ability to craft compelling & focused material & a passion for helping users achieve results. In this role, you will create one-to-many engagement programs that leverage customer behavior & interaction data to guide our customers to achieve value & provide targeted, personalized help at key points in the customer journey. A willingness to experiment & a love of writing will be essential ingredients in your success. Ultimately, you will be responsible for creating innovative & engaging one-to-many customer programs to increase user activation, adoption, & retention. 

This role sits within the Customer Success organization at Conductor. Our team is laser-focused on delivering value to customers using scalable activities. We are looking for an individual contributor who is hungry for a highly-impactful role within a growing department, & who wants to have a key role in our companys one-to-many customer success functions. 

Key Responsibilities:

• Develop & execute digital programs that engage users throughout the customer lifecycle, including onboarding, adoption, retention, & expansion. These programs will require you to create email campaigns, in-app guides, & necessary supporting materials.
• Collaborate with Customer Success, Marketing, Account Management, Onboarding, Training & Enablement, & Product, to design & execute effective digital campaigns & initiatives across multiple channels.
• Lead the development of personalized customer experiences through the use of data-driven insights & marketing automation tools.
• Monitor customer engagement metrics, such as conversion rates, retention rates, & customer satisfaction, & identify areas for improvement.
• Conduct A/B tests & other experiments to optimize customer touchpoints & drive higher engagement & conversion rates.
• Use analytics to measure the effectiveness of your initiatives, identify areas for improvement, make data-driven recommendations, & execute on approved changes.
• Develop & maintain user segmentation & targeting strategies to ensure users receive the right content at the right time in their Conductor customer journeys.
• Contribute to the overall plan for incorporating one-to-many touch points into the Conductor customer journey.
• Lead initiatives within the digital customer success department to source additional content from subject matter experts.
• Stay up-to-date with B2B SaaS digital customer success trends & best practices.

Requirements:

• 3+ years of experience in growth marketing, lifecycle marketing, digital customer success, value consulting, or other roles with a focus on scaled outreach to drive customer engagement & retention.
• Strong writing skills with the ability to make messaging engaging, value-driven, helpful, & fun (help us bring some light business humor to our voice).
• Bachelor's degree in marketing, business administration, or related field and/or relevant experience.
• Prior experience working at a B2B SaaS company.
• Proven track record of developing & implementing successful customer lifecycle management strategies.
• Strong analytical skills with the ability to interpret complex data & make data-driven decisions.
• Proficiency in using marketing automation platforms & customer relationship management (CRM) systems (e.g. Marketo, Catalyst, etc.)
• Experience with A/B testing, segmentation, personalization, & other customer engagement optimization techniques.
• Excellent project management skills with the ability to handle multiple priorities & meet deadlines.
• Strong communication & collaboration skills to work effectively with cross-functional teams.
• Experience using data & insights to inform requirements, ideas, & strategies
• Independent, self-motivated, & a creative thinker who loves experimenting 

Bonus points for:

• Solid understanding of digital marketing channels, including email marketing, social media, SEO, content marketing along with a strong understanding of customer journey mapping & optimization.
• Hands-on experience using data analytics & visualization tools (e.g. Heap, Excel, relational databases/SQL, Tableau, Pendo, Heap, etc.)
• Content creation experience such as video creation, webinar hosting, knowledge base writing, or other supportive materials. 

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Compensation: Conductor maintains competitive, performance-based compensation programs. 

The base salary range for this role is currently $75,000 - $110,000/year. The actual base salary offered may vary within this range based on education, knowledge, skills, abilities, relevant experience, internal equity, & geographic location, among other factors. The actual compensation, if offered a position, will be based on these factors.

Benefits: Conductor offers the following attractive benefits & perks including: 100% covered employee medical plan, a dental & vision plans, 401(k) with employer contribution, an unlimited vacation policy, 10 sick days,  short-term disability, long-term disability, generous paid parental leave, Employee assistance program, flexible savings accounts, paid holidays, life & accidental death insurance, & a host of perks (YOLO Months, internet/cell phone allowance, fully stacked kitchens, etc.).

In compliance with federal law, all persons hired will be required to verify identity & eligibility to work in the United States & to complete the required employment eligibility verification form upon hire.

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Conductor is an equal opportunity employer. We celebrate diversity & are committed to creating an inclusive environment for all employees. Bringing in diverse perspectives & challenging our assumptions is the clear key to growth; it drives innovation, creativity, faster problem-solving, & stronger decision making. All aspects of employment including the decision to hire, promote, train, discipline, or discharge, will be based on merit, competence, performance, & business needs. 

Conductor does not discriminate against any employee or applicant on the basis of race, color, ancestry, national origin, religion or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, & related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, or other characteristics protected by state or federal law or local ordinance.  In addition, it is the policy of Conductor to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations & ordinances where a particular employee works.

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