***This position is hybrid. Employees are expected to work onsite from our Hudson Yards office 2x a week.***
ABOUT VAYNERMEDIA
VaynerMedia is a contemporary global creative & media agency with an expertise in driving relevance for clients & delivering impactful business results. The independently-owned company was founded in 2009 by Gary Vaynerchuk, & has offices in New York, Los Angeles, Toronto,Mexico City, London, Amsterdam, Singapore, Kuala Lumpur, Bangkok, Tokyo, & Sydney. VaynerMedia has been recognized for its work at Cannes Lions, the Clio Awards & The Webby Awards. It is part of the VaynerX family of companies.
The primary role of the Senior Associate, Analytics is to develop effective & high-quality data analysis, insights, & recommendations that help drive business outcomes. Technical abilities include the following: SQL, Tableau, Python/R, Business Intelligence (BI) best practices. This role will interface with the customer to support their implementation & reporting needs acting in a consulting manner to be a thought leader & offer necessary training. The role is a mix of project-based analysis & insights (50%), dashboard reporting (30%) & customer facing interaction (20%).
Who Are You?
A critical thinker, upbeat, & hungry to learn. You're someone who's driven to constantly look for better ways to do things & excited at the prospect of working in a constantly evolving industry with far more "unknown" than "known", & love playing a leadership role on a team that shares your drive to always continue learning.
The Task At Hand:
- Analyze campaign & customer data to provide conclusions, implications, & actionable recommendations designed to improve the quality of future relationship marketing communications
- Responsible for day to day analytics for assigned clients, including QA of data & reporting templates
- Develop & present on-going analytics deliverables to day to day clients coordinating with more senior analytics team members & account management
- Support team leads on any internal projects to further develop the analytics practice including implementation of analytical tools, techniques, processes, & frameworks
- Proficiency in at least one or more of the analytics disciplines
- Basic understanding of concepts in at least one or more of the analytics disciplines
The Ideal Candidate Has:
- 1-2+ years of media analytics & insights experience
- Result-oriented with the ability to work within strict time constraints while balancing multiple projects
- Excellent verbal & written communication skills with the ability to interact at all levels of the organization
- A collaborative teammate with the knack to pivot in a constantly evolving environment
- Knowledge of a variety of measurement methodologies & their applications
- Passionate about research, television, marketing, emerging media, & technology
- Strong PowerPoint/Excel & Google Slide/Sheet skills
- Experience with one or more media platforms including Facebook, Twitter, Instagram, Tumblr, YouTube, DCM, DV360, The Trade Desk
- Experience with SQL, Tableau
- Query & analyze complex data sets to develop actionable insights that enable the optimization of media & content.
- Analyze & correlate media campaign performance with audience data, including identification of high-impact KPIs for tactics with a focus on audience engagement, campaign effectiveness, fan growth & content deep dives.
Unsure if you meet the qualifications? We are always looking for talent which will continue to cultivate an inclusive & representative team that will enhance our perspectives, skill sets, background, & behaviors. We encourage those who are passionate about what we do to apply!
- Exact compensation may vary based on skills, experience, & location.
- Base Salary $75,000- $85,000 annually
- Employer-sponsored 401k with match
- Medical, Dental, & vision coverage
- Unlimited PTO
- Caregiver (Parental) Leave
- Health & Wellness benefits
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