Contract Details
Were looking for a proactive & detail-oriented Email & Lifecycle Marketing Contractor to help us build & execute automated communications that drive member engagement & enrollment, ahead of our 1/1 enrollment season. Youll impact our B2B2C partnership experiences & bring them to life across email, SMS, & push channels. Consulting closely with our Member Marketing, Product, & Partner Success teams, youll use Iterable to deliver personalized, high-impact lifecycle campaigns, to support partner launches, feature adoption, & long-term retention.
This is a hands-on contract opportunity with flexibility & the chance to contribute meaningfully to a mission-driven team focused on health & behavior change.
You Will:
Priority 1: Member Enrollment Campaign Build & Execution
- Support the execution of go-live enrollment campaigns using Iterable, ahead of our 1/1 enrollment season.
- Assist in developing & updating modular templates for various client sizes.
- Set up campaigns within Iterable, ensuring correct audience targeting & timing.
- Conduct end-to-end QA to ensure accuracy, compliance, & timely deployment of campaigns.
- Partner with B2B operations & partner success to monitor campaign delivery.
Priority 2: Lifecycle Journey Deployment
- Build & maintain automated lifecycle workflows in Iterable, in collaboration with member marketing & product stakeholders.
- Collaborate on journey testing & documentation to support program optimization.
- Maintain & update journeys regularly, seeking opportunities to automate workflows & identify improvements to enhance performance & scalability.
Priority 3: Channel Testing & Personalization
- Support & consult on A/B tests & audience segmentation efforts.
- Track campaign performance using built-in Iterable & Looker analytics.
- Help analyze results & recommend tactical improvements for future sends.
You Have:
- Minimum 2 years of hands-on experience with Iterable (email, SMS, & push notifications).
- 24 years of experience in email or lifecycle marketing, ideally in a B2B2C or Health Tech environment.
- Familiarity with campaign QA, audience segmentation, & performance reporting.
- Ability to work collaboratively in a cross-functional, fast-paced environment.
- Understanding & knowledge of GDPR, CAN-SPAM, & HIPAA compliance & frameworks (preferred).
- Proficient in reporting & analytics tools (Looker experience is a plus)
Contract Details:
- Location: Remote (US-based required)
- Hours: 40 hours per week
- Rate: $45 - $65/hour
- Start Date: ASAP
- Duration: 6 months
- Potential for extension or contract-to-hire conversion upon business need
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