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Squarespace // creative tools for designing websites
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We are looking for a Marketing Director to lead the growth of Squarespace Domains. For over two decades, Squarespace has defined the future of web design & helped entrepreneurs make their ideas & passions an online reality. At the same time, Squarespace has grown into one of the world's biggest domain providers, with millions of customers entrusting Squarespace with a vital part of their online brand identity - their domain.

Alongside leading the growth of the Squarespace Domains business through new customer acquisition, you'll work closely with the Head of Domains to help with the smooth transition of millions of Google Domains customers to Squarespace following the deal to acquire the business last year. This role offers the chance to build & lead the marketing of a product that's essential for every small business, entrepreneur, or individual with a creative idea. You will report to Squarespace's Chief Marketing Officer & work from our New York City office (hybrid).

You'll Get To

  • Construct & execute a marketing plan to grow the Squarespace Domains business sustainably & globally
  • Help sculpt a product brand that brings the website values that Squarespace is renown for (design, transparency, attention to detail) to the world of domains, then elevate brand visibility through marketing communications
  • Define & build a program of partnership marketing with key organizations in the domains industry
  • Collaborate with Squarespace's other marketing functions including a media team to measure & optimize campaign effectiveness, working in a shared service model of support
  • Work closely with Product Management & Product Marketing to maximize the impact of product launches, demonstrating their value to existing users & utilizing them as a tool to attract new customers
  • Use data analytics to identify KPIs & create testing plans that drive continuous improvements
  • Manage marketing spend & track results against goals such as revenue, CAC, LTV, ROI, & other product strategies that improve acquisition, & retention
  • Partnering with Analytics, UX research, & CRM to construct a framework to introducing domains customers to other Squarespace products & optimize in an ongoing manner that supports user engagement & LTV

Who We're Looking For

  • 12+ years of marketing experience focused on growth, brand, & partnerships
  • Experience working for a B2C tech or SaaS company
  • Previous experience building & overseeing marketing budgets, allocating resources to high-impact channels & campaigns
  • The ability to evaluate & build a roster of growth-focused partnerships to engage with on promotional & co-marketing programs that align with Squarespace brand values
  • Deep understanding of organic & paid user funnels, with experience owning programs that directly drive acquisition
  • Familiarity with performance marketing metrics (CPM, CPI, CPA, CPC & LTV) & adept at using data for campaign optimization
  • A proven track record of being able to work cross-functionally & represent marketing with senior partners across Product, Finance, Business Development, & Analytics.
  • Comfort in creating insights materials & marketing briefs to engage with a world-class Creative organization & provide feedback on creative materials that will be used in campaign & brand work
  • Experience in attracting, retaining, & developing outstanding marketing talent

Benefits & Perks

  • A choice between medical plans with an option for 100% covered premiums
  • Fertility & adoption benefits
  • Access to supplemental insurance plans for additional coverage
  • Headspace mindfulness app subscription
  • Retirement benefits with employer match
  • Flexible paid time off
  • Up to 20 weeks of paid family leave
  • Equity plan for all employees
  • Pretax commuter benefit
  • Education reimbursement
  • Employee donation match to community organizations
  • 6 Global Employee Resource Groups (ERGs)
  • Dog-friendly workplace
  • Free lunch & snacks
  • Private rooftop

Cash Compensation Range: $204,000 - $285,000 USD

The base salary for this position will vary based on job-related criteria including relevant skills, experience, & location, among other factors.

In addition to the cash compensation above (which includes base salary and, where applicable for eligible roles, may include on-target commissions or overtime pay), all Squarespace employees are eligible to receive equity in the company as part of their total compensation.

About Squarespace

Squarespace (NYSE: SQSP) is a design-driven platform helping entrepreneurs build brands & businesses online. We empower millions of customers in more than 200 countries & territories with all the tools they need to create an online presence, build an audience, monetize, & scale their business. Our suite of products range from websites, domains, ecommerce, & marketing tools, as well as tools for scheduling with Acuity, creating & managing social media presence with Bio Sites & Unfold, & hospitality business management via Tock. Our team of more than 1,700 is headquartered in bustling New York City, with offices in Chicago, Dublin, Ireland, Aveiro, Portugal, & coworking spaces in the UK, Netherlands, & Australia. For more information about our company culture, visit www.squarespace.com/about/careers.

Our Commitment

Today, more than a million people around the globe use Squarespace to share different perspectives & experiences with the world. Not only do we embrace & celebrate the diversity of our customers, but we also work toward the same in our employees. At Squarespace, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity or expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or other class protected by applicable law. We are proud to be an equal opportunity workplace.

Thank you in advance for providing the following details about your work history from your resume! This helps us ensure that your candidate information is accurate & consistent during the hiring process.

 
 
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