Vimeo is seeking a Principal Product Manager to join our Marketing & Operations Data team. This role will be responsible for modeling, leveraging, & evangelizing data from various areas of the Vimeo business, including but not limited to product usage, mobile app engagement, user activity, progressive profiling, & sales data. The Principal Product Manager will be the point person for our marketing teams segmentation, targeting, & reporting needs. This role is expected to understand how Vimeos data is shared across channels & ensure its availability, consistency, & quality. Additionally, we are looking for someone to unlock new ways for Vimeo to gather & execute on marketing & operational insights. 

What youll do:

• Drive Marketings data strategy - from selecting & integrating vendors to defining metrics & operationalizing data
• Manage vendor relationships with ESPs, CDPs, & Data Warehouse partners
• Partner with marketing channel owners to ensure the connection between channel platform & data warehouse
• Deeply understand channel owners needs & motivations to develop a comprehensive roadmap that delivers value through our lifecycle communication experience & delivers business results
• Work with upstream Product Managers & Engineers to identify source event data & metadata & negotiate its delivery to the data platform
• Work with the Privacy & Data governance teams to ensure that sensitive data is managed according to policy. 
• Collaborate with channel owners, engineering teams, & product owners to troubleshoot data system & data quality errors
• Create audience segments & suppressions within CDP platform & route the datasets into corresponding marketing channels 
• Create datasets & data marts within Snowflake & CDP Platforms
• Train & enable Vimeo employees to be able to build & activate audiences across multiple channels within our CDP platform
• Establish a strong working relationship with the Data Engineering team on behalf of the Marketing / Marketing Ops teams, including contributing to central data systems & collaborating on the design & structure of Marketing data
• Proactively communicate progress on the above to relevant stakeholders

Skills & knowledge you should possess:

• Proficient with SQL, experience with Python & Jinja a plus
• 3+ years of data modeling experience with a focus on KPIs, dbt a plus
• Experience with Looker or other data visualization / business intelligence tools
• 7+ years of experience within marketing operations or data management
• Deep understanding of SaaS business model (B2B & B2C), subscription marketing experience preferred
• Hands-on experience working with various 3P Martech vendors, preferred in parentheses: ESPs (Salesforce Marketing Cloud & Marketo), CDPs (Simon Data), Segmentation tools (Pendo, Amplitude), Data Warehouses (Snowflake, GCP) & ETL Tools (Hightouch, Alteryx).

Targeted Base Salary Range:  $142,200 to $216,500.