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Teads // video advertising & monetization for publishers
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Teads is looking for a highly motivated, driven, hardworking individual to join our Research & Insights team as a Research & Insights Manager!

Requirements

  • 3-5 years of experience in advertising effectiveness research and/or consumer insights used for digital media at a leading advertiser, publisher, media agency or research provider
  • Understanding of research & testing methodologies
  • Working knowledge of campaign effectiveness solutions, including creative testing, attention, incremental reach, brand lift, foot traffic & closed-loop measurement
  • Experience managing studies run by third-party research partners - for example, Adelaide, Lumen, Kantar, Cint, Foursquare or Circana
  • Previous success managing multiple projects & deliverables
  • Strong analytical & reporting skills focused on delivering actionable insights & recommendations
  • Passion for data storytelling
  • High standards of client service with strong written & verbal communication skills
  • Experience with leading conference calls/in-person meetings & working in a client facing role
  • Ability to work both independently & collaboratively
  • Comfortable in a fast-paced & constantly evolving environment
  • Degree in a related field

Preferred Skills

  • Prior experience supporting beauty/luxury, finance, QSR or automotive clients
  • Prior experience with various brand lift methodologies, including forced exposure, live control/exposed, & pre/post survey recruitment
  • Understanding of identity resolution & data matching techniques, solutions & providers
  • Knowledge of the nuances of omnichannel & digital measurement

Key Responsibilities

  • Build research recommendations for outgoing proposals, ensuring media feasibility
  • Coordinate & execute research projects from proposal stage to client deliverable
  • Set up research programs & learning agendas for strategic clients
  • Distill research data for deliverables, including creation of visualizations, summary of findings, & future recommendations
  • Review & analyze third party ad effectiveness research reports & create client deliverables with the data
  • Present research findings internally & externally to clients
  • Use research results to inform future testing recommendations & collaborate on upselling opportunities with the sales team
  • Collaborate with sales, account management, data, & insights team members on research initiatives
  • Leverage internal & external data we are subscribe to (comScore, GWI, eMarketer) to assist in development of consumer insight reports
  • Assist in campaign optimizations for best results based on research insights
  • Advise on research campaign implementation related questions
  • Troubleshoot issues & management of studies
  • Track projects & prepare regular updates including, costs, status, & results of studies
  • Develop case studies & collateral showcasing approach & results of research
  • Proactively stay up to date with new vendors & industry trends

The base salary range is $70K-$85K; Salary does not include other forms of compensation or benefits offered in connection with this role. This role is eligible for a discretionary quarterly bonus and/or commission payments based, in part, individual & company performance relative to pre-established targets. Pay is based on various non-discriminatory factors including but not limited to experience, education, & skills.

===== ABOUT TEADS ======

Teads operates a leading, cloud-based, omnichannel platform that enables programmatic digital advertising across a global ecosystem of quality digital media. As an end-to-end solution, Teads modular platform allows partners to leverage buy-side, sell-side, creative, data & AI optimization technologies.

For advertisers & their agencies, Teads offers a single access point to buy the inventory of many of the world's best publishers & content providers. Through exclusive global media partnerships, Teads enables advertisers & agencies to reach billions of unique monthly users in brand safe, responsible advertising environments, while improving the effectiveness & efficiency of digital ad transactions.

Teads partners with the leading marketers, agencies & publishers through a team of 1,200+ people in 50 offices across more than 30 countries.

#LI-Hybrid

 
 
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