Bloomberg, Cornell Tech, & Tech:NYC invite you to join us for the latest installment of the Cornell Tech @ Bloomberg series, featuring Anjali Sud, CEO of Vimeo, in conversation with Scarlet Fu of Bloomberg Television.
Founded in 2004 & purchased by IAC in 2006, Vimeo grew as a site for filmmakers & creators to upload & share their videos with viewers. Sud joined Vimeo in 2014 to run marketing for the company and, three years later, was named its CEO at the age of 34. As online video platforms evolved, Vimeo competed with the likes of YouTube & Netflix & planned to launch a subscription service for viewers to watch premium content.
That service never launched, in part because Sud had other ideas for Vimeo's future, pitching a strategy that focused on serving creators instead of competing with other platforms to buy content & attract viewers. Her filmmaker-centric approach to the business ultimately won her the CEO job, in which role she's remade Vimeo as a technology company that provides tools to filmmakers that help them create, manage, share, & monetize their video content.
Shortly after becoming CEO, Sud led Vimeo's acquisition of Livestream. Last year, Vimeo expanded its creator offerings by launching Vimeo Stock, a marketplace for stock video footage. The company now has 80 million registered users, approximately one million of whom pay for its premium services for creators.
We hope you'll join us for this conversation with Sud during which she will discuss how she managed Vimeo's shift from a media company to a technology company, why she chose to focus its business on creators rather than viewers, her experience running a company within Barry Diller's IAC, how platforms that Vimeo previously competed with have become its partners, & the next online video you should watch.
Cocktail reception begins
Doors close, conversation starts
Audience Q&A with Cornell Tech students
Networking & hors d'oeuvres to follow
PLEASE NOTE: Seating is limited & registered attendees will be seated on a first come, first served basis. Doors close promptly at the top of the hour. Individuals arriving late may be turned away from the building. No walk-ins allowed.
Anjali Sud is CEO of Vimeo, the world's largest ad-free online video platform. Anjali leads a global team of more than 400 individuals dedicated to empowering creators with the tools, technology, & community to tell their stories. Anjali previously served as General Manager & Head of Marketing at Vimeo, where she oversaw the growth of over 80 million members using the platform. Before that, she held various positions in e-commerce, finance, & media at Amazon & Time Warner. Anjali has been included in Fortunes 40 under 40, Adweeks Power List & The Hollywood Reporters Next Gen Under 35. She grew up in Flint, Michigan, & now lives in New York City with her husband & son.