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With Kathryn Schrumpf (Assoc. Dir. of Product of the Consumer Mktg Platform, DraftKings).
Saturday, March 06, 2021 at 05:00 PM   Absolutely Free   Online

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*** DISCLAIMER: This event is ONLINE ***

As a Product Manager, you will be working day & night in developing the best & most impactful products. However, you must strive to avoid major pitfalls & construct the process that best suits you, but most importantly, your product.

Main Takeaways:
- How to identify opportunities for a personalized product & assess whether personalization is a good fit.
- How to build responsibly, creating ethical & equitable technology that serves a diverse user audience & minimizes bias.
- What skills a product manager should develop to create personalized products, from requirements gathering to testing to stakeholder management.

Meet the Speaker: Kathryn Hill Schrumpf

Kathryn is the Associate Director of Product of the Consumer Marketing Platform DraftKings. Prior to her current role, she was a Product Manager of Content Personalization at ESPN.

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Get the FREE Product Book here (

Product School ( is the global leader in Product Management training with a community of over one million product professionals. Our certificates are the most industry-recognized credentials by employers hiring product managers. All of our instructors are senior-level Product Managers working at top Silicon Valley companies including Google, Facebook, Netflix, Airbnb, PayPal, Uber, & Amazon.

Disclaimer: by registering for this event I agree to receive email communications from Product School & all sponsor brands.
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