You're invited to brunchwork this weekend. We're hosting PelotonSVP & Head of Global Brand MarketingCarolyn Tisch Blodgett.Enjoy an intimate conversation with Carolyn... & curated connections over a healthy meal.
As a result of Carolyn Tisch Blodgett's leadership as Head of Marketing at Peloton, the company -that has revolutionized the fitness industry-is now a household name. Carolyn's efforts helped generate a more than tenfold increase in sales along with the growth of a membership base that has now surpassed 2 million members. She recruited & led the company's marketing team & implemented a brand strategy that has driven revenue growth of more than 1400% from 2016 through 2019. She also increased brand awareness from 15% to more than 70% in four years & produced a series of top-performing marketing campaigns.
Carolyn oversaw Peloton's largest campaign during the 2018 Winter Olympics, which received a prestigious Effie award; spearheaded the launch of Peloton's second product, the Tread; & managed the company's first international expansion into the UK, Canada & Germany. Her work has been cited by national outlets including the Wall Street Journal, Forbes, Axios, & Business Insider. Most recently, Carolyn has been recognized as an AdAge 40 under 40 recipient, one of the 25 Most Innovative CMOs in the World in 2019 & 2018 by Business Insider, & a recipient of the AdWeek Brand Genius Award.
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Delicious & healthy Mediterranean brunch.