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With Christian Bonilla (VP Product Mgmt, UserTesting).
Tuesday, November 30, 2021 at 06:00 PM   Absolutely Free   Online

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Every product team wants to create things that their users love. Starting out with a strong product vision can make or break a team's effort. After all, a compelling vision sets the stage & provides guardrails for a project. It helps your team understand the problem they're solving, who they're solving the problem for, & why. Without a meaningful vision, teams can end up with a disjointed solution that simply misses the mark.

Typically, product managers struggle with their product vision in 3 ways:

- They don't understand what the problem is vs. what the problem isn't
- The company is missing a strong overall vision
- They receive consistent customer feedback that doesn't align with the vision

Join Christian Bonilla, VP of Product at UserTesting as he reveals tips for taking ownership of the product vision & creating something to guide your team in the right direction. Plus, he'll discuss how a strong product vision informs your strategy & roadmap.

He'll tackle common traps to avoid, share real-life examples, & show ways to reinforce the product vision into your team's day-to-day.

In this webinar, you'll learn:

- Steps to creating a product vision that leads to better outcomes
- How to surface feedback misalignment & recognize when it's time to pivot
- How to position your vision as an umbrella for the product strategy

Meet the Speaker: Christian Bonilla

Christian is currently leading the Product Management team at UserTesting as VP of Product Management. He is also working on growing the platform that allows their clients to experience what their own customers experience so that they can improve on it.

View Speaker's Full Profile (

The content of this event is for educational purposes only & does not include any specific facts of the presenter's current or previous company. The opinions expressed in this event are solely those of the presenter based on personal experiences & do not reflect those of the company the presenter works for.

Get the FREE Product Book ( & check out our curated list of free Product Management resources here (

Product School ( is the global leader in Product Management training with a community of over one million product professionals. Our certificates are the most industry-recognized credentials by employers hiring product managers. All of our instructors are senior-level Product Managers working at top Silicon Valley companies including Google, Facebook, Netflix, Airbnb, PayPal, Uber, & Amazon.

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