Explore marketing, the art economy, & the future of NFT's with Christie's Americas SVP, Head of Marketing Neda Whitney.
Speaker Name: Neda Whitney
Position: Christie's SVP, Head of Marketing - Americas
Neda Whitney is SVP, Head of Marketing for Christie's, a world leading art & luxury business renowned for its expert live & online auctions. An industry leader in digital innovation, Christie's recently sold Beeple's Everydays, the first NFT offered by a major auction house, for $69M.
Neda has over 20 years experience helping high profile clients elevate their brands through engaging marketing campaigns, ground-breaking digital experiences & transformative events. Prior to Christie's, Neda was SVP & Managing Director at R/GA, responsible for an impressive portfolio of clients, including Verizon, L'Oral, Tiffany & Co, Unilever, Uber, Converse, Amazon & ESPN.
The future of NFTs
Redefining the art economy