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EVENT DETAILS |
In this talk, you'll learn how to implement a full cycle of collaborative, data-driven product development. Lisa will explain how to use qualitative & quantitative research to make product decisions, & how to facilitate design & ideation workshops to encourage team problem solving. This talk will go deep into real-world case studies from the digital fitness space.Main takeaways:-Product features should always start & end with both quantitative & qualitative research-Effective Product Managers broker collaboration with engineers, designers, & stakeholders at each step-Design workshops can be a great tool for helping define user problems & coming up with solutions
Meet the Speaker: Lisa Zhu
Lisa is a Senior Product Manager leading the Consumer Engagement team at Aaptiv, a digital fitness startup. In her current role, she built out her organization's product processes from the bottom up, while successfully increasing user engagement by 15% platform-wide. Previously, she spent time at Spring, PayPal, McKinsey & Teach for America. Lisa attended the University of Pennsylvania, & loves running marathons in her spare time.
View the Speaker's LinkedIn
--Please note:- Tickets sales at the door are from 6:00 - 6:30 PM (if any are still available)- No refunds unless we have fully canceled the event. Date changes are not included. - For additional info or questions, send an email to events@productschool.com- For last minute questions, send a text to: (646) 679-7377ProductSchool New York - REGWSP -->Workshop - PMWSP -->
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