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With Allison Whaley (Dir. Product Mktg, Policygenius).
Saturday, December 07, 2019 at 09:30 AM   $50
Workville, 1412 Broadway, 21st Fl


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This is anexclusiveworkshop, where you will get to sit in on one of our actual classes with Product Gym's members.There will be no more than 5 seats being offered.
For those of us that are looking to transition into Product Manager position without a Technology background, answering Product Marketing questions can be seemingly impossible. In fact, our data indicate that these are thefourthmost important questions for you to know during a Product Manager interview.
This class will be instructed by a professional Product Marketing Manager & will go over the differences between a PM (Product Manager) & a PMM (Product Marketing Manager), & how to best prepare for the Product Manager interview from a Product Marketing Manager's perspective.

Main Takeaways:

What is Product Marketing?

Product Lifecycle & Roles (Product Manager vs. Product Marketing Manager)

Interviewing with the Product Marketing Manager

Crafting the Best Answers to the Most Frequently Asked Product Marketing Questions

Important Questions to Ask the Product Marketing Manager as a PM Interviewee

Meet the Instructor:

Allison Whaley
Director of Product Marketing at Policygenius
Allison is a Product Marketer whose work has spanned startups, fortune 100 firms, & the nonprofit sector. She loves launching customer-friendly solutions to complex problems, interacting with users, & promoting product features that rock. Allison is currently the Director of Product Marketing at Policygenius She has previously worked in product marketing for Northwestern Mutual, Citibank & GrowNYC. Allison received her MBA from NYU Stern School of Business.

Disclaimer:This class is part of a 12-class cohort cycle with Product Gym, a Product Management Career Accelerator.Guest attendee tickets advertised in this Eventbrite are limited to two total classes per individual.If you are interested in attending more than two total Product Gym classes, please schedule a call with us at:
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