A daylong conference at Betaworks Studios
Calling all gamers, makers, Esports athletes, investors, & tech enthusiasts...
Join us at RENDER: Good Game where we'll discuss the full ambit of gaming & where we think it's heading.
For decades now, video games have been a cornerstone of pop culture, community, & creativity. Yet, over the last few years, we've seen expansions in gaming & gamer communities in ways we could barely imagine during the days of shopping mall arcades, Pac Man, & Space Invaders.
Now, fueled by streaming platforms like Twitch & Mixer, gaming has evolved into a new, hybrid form of media & entertainment. Not only do we game together, but now we also watch others game, in real time, around the world.
Game studios spend hundreds of millions of dollars building & developing blockbuster titles that earn more on their opening weekends than even the biggest Hollywood films.
Last year, the free-to-play game Fortnite earned a record $2.4bn selling mostly in-game skins & emotes to players via microtransactions.
Then there's the world of Esports with star players & tournaments commanding audiences as large as, & in some cases larger than, national mainstream sporting events. And those Esports star players are collecting lucrative endorsements & sponsorships from brands looking to break into new markets & connect with younger consumers. It's a $1bn industry.
Apple Arcade, the PS5, VR/AR-all of this is coming, if not here already. This is just the beginning of a new era in gaming.
Join us in conversation & play at RENDER: Good Game as we talk about what's next.