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Tackling the Cold Start Problem is the single biggest challenge facing marketplace founders-how do you build both sides (buyers & sellers) at the same time & keep them coming back? Join us for a raw, no-BS conversation about the good, the bad, & the ugly of launching & scaling two-sided platforms.
What You'll Learn:
Real Solutions to the Cold Start Problem : Learn actionable ways to jumpstart supply & demand simultaneously in 2025.
Customer Engagement & Retention: Battle-tested strategies to convert early adopters into loyal, long-term users.
Organic Growth Strategies: Proven tactics to transform early traction into a vibrant, self-sustaining community.
Unfiltered Insights & Hard Lessons: Raw stories about the failures that led to success-no sugar-coating.
Who's on the Panel
Panelists: TBD - Founder & Investor lineup to be announced soon.
Moderator: Conor Lyden, CEO of Trustap
Founder & Chief Executive Officer of Trustap, an award winning Irish Fintech startup with a specific focus on enabling users to buy & sell online with complete peace of mind.
Who Else Is Going
Early-stage to mid-stage marketplace founders hungry for growth
Marketplace investors scouting the next big thing
Product/tech teams tackling two-sided network challenges
Anyone aiming to build trust, growth, & revenue in a marketplace model
Why You Should Attend
Tried-and-True Tactics: Hear exactly how seasoned entrepreneurs overcame the cold start & kept their platform thriving.
A Playbook for 2025: Get strategies that work in today's hyper-competitive landscape-user acquisition, monetization, brand building.
Network with Real Movers: Forge meaningful connections with marketplace experts, potential partners, or even future co-founders.
No-Sugar-Coating Allowed: Ugly Talk is about real stories, real mistakes, & real breakthroughs.
Co-Hosted With:
Trustap - an end-to-end transaction solution that seamlessly integrates payments, fulfilment & support into your marketplace or ecommerce store.
GREY Journal - Media partner spotlighting modern entrepreneurs (Apple News + Google News)
About Ugly Talk
Started in 2019, Ugly Talk has been turning business breakdowns into breakthroughs through unfiltered events featuring real-world founders. We've built a community across NYC, Chicago, San Francisco, & Miami - creating thousands of real connections, real lessons, & real results.
This event is a part of #NYTechWeek-a week of events hosted by VCs & startups to bring together the tech ecosystem. Learn more at www.tech-week.com.
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