Please RSVP on this link: https://goo.gl/forms/qffzMvRjY4Nxvhdv1 .
Viewer behavior changes rapidly, & CTV is the latest trend. As users are increasingly cutting the cord & streaming TV content via connected TV devices, advertisers are adapting their ad strategies to efficiently reach their desired audiences.
Our panel of industry experts will provide insight that will allow attendees to walk away with the below takeaways:
1. Uncovering the evolution of CTV advertising & what it means for the future TV
2. Addressing the key issues that must improve for wider adoption of CTV advertising, such as targeting & audience measurement
3. Establishing a brand safe environment within the CTV ecosystem
4. Discussing expectations for the immediate future
Appetizers & drinks will be provided!
Speakers:
- Carol Hinnant, SVP Business Development at comScore
https://www.linkedin.com/in/carol-hinnant-962b85b/
- Youssef Ben-Youssef, Head of Ad Platform at Roku
https://www.linkedin.com/in/youssefbenyoussef/
- Bennett Crumbling, Director Inventory Partnerships at The Trade Desk
https://www.linkedin.com/in/bennett-crumbling-7342b3b/
- Adam Spivack, Sr. Director of Trading & Yield at FreeWheel
https://www.linkedin.com/in/adam-spivack-94716047/
- Moderator: Nola Solomon, VP Global Programmatic Partnerships at dailymotion
https://www.linkedin.com/in/nolasolomon/
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This event is sponsored by dailymotion
About dailymotion:
dailymotion is the video platform for discovering the events & ideas that keep the world surprising & diverse on four main topics: news, sports, music, & entertainment.
dailymotion advertising connects brands with global audiences within premium content across devices.