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EVENT DETAILS |
We feature two expert speakers on conversational voice for this event, Mark Webster from Adobe & Rebecca Evanhoe from Amazon.
The majority of voice interfaces are experienced as assistants whose goal is to appear as human as possible. Siri, Alexa, & Cortana all have names, genders, & the same inflections & intonations as real people. They even tell us jokes. As creators, we're approaching voice experiences as conversational, & we talk of voice being a natural medium, liberated from the constraints & conventions inherent in other interfaces.
For skill building past the assistants on these platforms, Mark proposes that all in on human-like is the wrong approach, destined for failure & holding back true ubiquity for voice-first user experiences.
In the first session, Mark will discuss how we've been ignoring the lessons user experience design has to teach us about each time a new form of digital interaction has been introduced, why voice isn't much different, & what we all should do to overcome the hurdles surrounding voice & design, outlining potential solutions to challenges in the market & what that means for the future of voice.
Rebecca will then share the two ways your conversational interfaces should act human.
Event Schedule:
6:00 PM Networking & Food, Beer
6:30 PM Kickoff & Sponsors (Betaworks Studios)
6:35 PM Mark Webster, Director at Adobe
7:20 PM Rebecca Evanhoe, Sr. Conversation Designer at Amazon
8:00 PM Extended Q&A followed by networking
Presentation Summaries:
Talk 1 - Mark Webster, Adobe
In this session, Mark Webster will discuss how we've been ignoring the lessons user experience design has to teach us about each time a new form of digital interaction has been introduced, why voice isn't much different, & what we all should do to overcome the hurdles surrounding voice & design, outlining potential solutions to challenges in the market & what that means for the future of voice.
This session will discuss:
Why much of language isn't natural, but based on system requirements
What 1980's-era Apple has to teach us about voice today
A post-conversational user experience design approach for Voice
What the future holds for voice & digital experiences
Talk 2 - Rebecca Evanhoe, Amazon
When we design interactions between people & AI systems, there are two key traits of human conversation we need to replicate. But they're not what people think. We'll dive into this topic & more.
Speaker Bios:
Mark Webster is Director of Product at Adobe, focusing on voice integration for Adobe XD. He is also responsible for driving product strategy for emerging technologies within XD. Mark joined Adobe through the acquisition of the company he founded, Sayspring, which offers a design & prototyping platform for voice interfaces.
Prior to Sayspring, Mark was Director of Product for Groupon, focusing on entertainment & events. He landed at Groupon after SideTour, an e-commerce marketplace for local activities he co-founded, was acquired by Groupon in September 2013. Mark started his career with a five-year stretch at the National Basketball Association, where he worked in Creative Services.
Rebecca Evanhoe is a conversational designer for Amazon Web Services' Emerging Technologies team, & an author. For the last 8 years as a conversational designer, she has created virtual characters for conversation-based learning games, chatbots for fun & service, & interactive voice experiences.
Sponsors:
This event is made possible with the support of Betaworks Studios.
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