A deep dive into the universe of 3D scanning & the wide range of applications for this technology. Whether your work focuses on storytelling, art, merchandising, e-commerce, product design or brand marketing, in this workshop, you will be exposed to all sorts of ways volumetric data can create & enhance an experience.
During this hands-on intensive, we will go over multiple projects created by capturing volumetric data from the real world & placing it in the digital one with techniques such as high-fidelity photogrammetry, laser scanning, & computer vision. RLab's 3D Scanning Intensive will take participants through not only the tools, but also the optimization methods for 3D scanned content so that these assets can be displayed in various platforms such as WebGL, Virtual Reality, Augmented Reality, & 3D printing.
In the course of 2 days, participants will have the opportunity to create 3D scans of different objects, environments, or even themselves. They will also get hands-on experience with prototyping a project for the web & augmented reality.
Taught by new media artists / creative technologists Michelle Hessel & Woraya (Mint) Boonyapanachoti, this intensive workshop will offer inspiration & important insights on current & future applications for 3D scanning.
WHO SHOULD ATTEND
Content producer (News, Publishing, E-commerce)
Producers / Interactive Producers (Advertising, Brand, TV/Web/App)
A brief intro to 3D: How is 3D content different from 2D? What is volumetric data?
The theory behind 3D scanning: How is 3D scanning different from 3D modeling, what are the areas it is currently being used? (architecture, prosthetics, art, etc.)
Current Tools for 3D scanning: What are the tools out there? When to use what?
Pipeline for asset creation: Photogrammetry workflow, Hand-Held Laser Scanning workflow
Photogrammetry in a controlled environment: Field trip!
Tweaking your assets: What is a pointcloud? What is a mesh? Texture files? Polygon count? Why do these things matter & how to work with it?
Pipeline for asset optimization: NYTimes pipeline
Prototyping an experience: How to incorporate 3D scanned content in your practice? (Snapchat Lens demo)
9:30 - 10:00: Registration & Refreshments
10:00 - 10:30: Introductions from participants
10:30: Intro from instructors & their work
10:50: Workshop Schedule
11:00 - 1:00: Lecture about 3D vs 2D, 3D scanning, Areas of use, Exciting example projects, tools
1:00 - 2:00: Lunch (provided)
2:00 - 3:00: Demo Photogrammetry (Metashape or Reality Capture)
3:00 - 3:45: Demo Laser Scanning (Skanect, Tango, Lidar)
3:45 - 5:00: Scanning in The Brooklyn Navy Yard
5:00 - 6:00: Rigging 3D scanned body & Mocap with Todd Bryant
9:30 - 10:00: Welcome & Breakfast
10:00 - 11:30: High-End Photogrammetry Field Trip
11:30 - 1:00: Intro to methods of optimization & manipulation of 3D scanned assets (mesh, texture, polygon count, how to prepare assets for web)
1:00 - 2:00 Lunch (provided)
2:00 - 2:30: Workshop/Lecture: Intro to AR
2:30 - 3:30: AR Tool demo with 3D scanned content (SparkAR, Snapchat, Adobe Aero, Reality ComposerTBD)
3:30 - 5:00: Participants to explore learnings to create/prototype an AR idea
5:00 - 5:30: Participants share idea
WiFi ready laptop (Mac or PC)
Comfortable with a fast-paced learning environment & openness to trying new tools
Interest in 3D
Mint is a creative technologist born in Bangkok & based in NYC. Her work focuses on 3D immersive visualizations & integrating emerging technologies to explore new boundaries of reality & create engaging interactive experiences.
She is currently part of The New York Times Research & Development team. There, she is exploring how technology can unlock new forms of storytelling & developing new methods to advance the way journalism is delivered & experienced by readers. She has a background in Architecture & Design & a Master's in Interactive Telecommunications from New York University. Before moving to NYC in 2016, she worked in Japan & Thailand in architecture & scenography projects.
Michelle Hessel is a user experience designer & new media artist born in Sao Paulo & based in NYC. Her work inverts traditional storytelling focusing on 3D technology & virtual representations of culture such as food, people & spaces.
Currently at Peloton, Michelle obtained her Master's degree at New York University's Interactive Telecommunications Program, where she also did a 1-year art residency after graduating. Michelle's projects have been featured by The Economist, VICE Media, Communication Arts, & the Interaction Design Association. She has taught interactive media at City University of New York (CUNY) & at the Fashion Institute of Technology (FIT).