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In this expert session from York Effect - in partnership with Startup Grind - we'll break down what most accelerators miss: the real-world marketing insights every startup needs to attract their ideal customer, avoid wasted spend, & stand out in a crowded, noisy market.
Marketing Essentials That Set You On The Right Path From Pre-Seed To Series A.
Most founders leave accelerators with a pitch deck, a prototype, & a lot of pressure to grow - but little clarity on how to gain customers, validate their messaging, or build traction that impresses VCs.
We're teaching you how to fill that gap.
In this expert session from York Effect - in partnership with Startup Grind - we'll break down what most accelerators miss: the real-world marketing insights every startup needs to attract their ideal customer, avoid wasted spend, & stand out in a crowded, noisy market.
This event is perfect for:
Early-stage startup founders (Pre-Seed through Series A)
Teams in accelerators, venture fellowships, or university entrepreneurship programs
Anyone looking to build a smarter go-to-market strategy & increase investor confidence
You will learn:
1. Brand:
Clarifying your vision, mission, & values in a way that builds trust & sets you apart
How to position yourself for investors & customers from Day 1
2. Customer Discovery:
Understanding intent & human behavior to identify your Right Now Customer
How to build marketing & product strategies around demand signals
3. Channels & Traction:
Where to market when you don't have money to waste
How to create credibility, validation, & traction investors want to see
Why founders must own the early-stage marketing story - & how to do it
Join us & get a practical, strategic foundation so you can approach marketing with the tactical understanding needed to attract users, generate revenue, & satisfy investor expectations - instead of relying on trial-and-error or burning through capital.
This event is a part of #NYTechWeek-a week of events hosted by VCs & startups to bring together the tech ecosystem. Learn more at www.tech-week.com.
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