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Creating powerful offline experiences is important to capture the imaginations of your audience. It allows you to amplify your brand, organise your user base, & impact real people in the real world.
So how do you create event hype & create an energy-filled event, full of the right people? How do you craft creative marketing strategies to maximize your impact?
Hear from our panel of event experts & industry gurus about:
What it takes to create an amazing event experience
How to generate a media buzz & social hype to make your event go viral, before during & after an event
How to engage your audience & fill your event to capacity
This event is perfect for anyone looking to get more out of the events they are planning, whether it be a small networking event, a conference or a large festival.
About the Expert
Lauren Rogers
Events Producer, General Assembly
Lauren Rogers is a freelance event planner & marketing guru based out of Brooklyn, NY. Her talents have led to her work for purpose organizations such as PEN America,The Trevor Project & Planned Parenthood Federation of America. Other corporate clients include Jack Morton Worldwide & David Tutera Studios.
She is currently the Events Producer at General Assembly where she leads the audience development strategy by capturing & creating value through high-impact, high-volume events & be responsible for creating meaningful partnership opportunities with noteworthy companies & organizations in New York City's tech, design, startup & enterprise ecosystem.
She also serves as the Events Director for Womanly Mag, a volunteer run publication & platform that circulates updated health information to women around the world through the lens of art.
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