Sign up for our awesome New York Tech Events weekly email newsletter.     EVENT DETAILS Creating powerful offline experiences is important to capture the imaginations of your audience. It allows you to amplify your brand, organise your user base, & impact real people in the real world. So how do you create event hype & create an energy-filled event, full of the right people? How do you craft creative marketing strategies to maximize your impact? Hear from our panel of event experts & industry gurus about: What it takes to create an amazing event experience How to generate a media buzz & social hype to make your event go viral, before during & after an event How to engage your audience & fill your event to capacity This event is perfect for anyone looking to get more out of the events they are planning, whether it be a small networking event, a conference or a large festival. About the Expert Lauren Rogers Events Producer, General Assembly Lauren Rogers is a freelance event planner & marketing guru based out of Brooklyn, NY. Her talents have led to her work for purpose organizations such as PEN America,The Trevor Project & Planned Parenthood Federation of America. Other corporate clients include Jack Morton Worldwide & David Tutera Studios. She is currently the Events Producer at General Assembly where she leads the audience development strategy by capturing & creating value through high-impact, high-volume events & be responsible for creating meaningful partnership opportunities with noteworthy companies & organizations in New York City's tech, design, startup & enterprise ecosystem. She also serves as the Events Director for Womanly Mag, a volunteer run publication & platform that circulates updated health information to women around the world through the lens of art.