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People often cringe at the mere mention of the term soft skills. This is because far too often these traits are perceived as non-quantifiable characteristics that are useless in driving results. The truth about soft skills is that they can be the make-or-break factor for a business.
Most people remember stories, not data
Emotions are key to success
Stories are for internal stakeholders too, not just for customers
Meet the Speaker: Peppe Ragusa
Peppe is an experienced professional with a demonstrated history of building successful enterprise products. Currently, he is a Senior Product Manager at Adobe.
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