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EVENT DETAILS |
Learn from Social Chat founder Frost Li how to increase engagement, drive conversions & build audience loyalty using live streaming.
About this event
eCommerce, live-streaming, social media, mobile plus COVID-19 has transformed the way your customers discover brands & buy your products online. UNCTAD estimates that 1.45 billion people, or one quarter of the world's population aged 15 & older, made purchases online in 2018, which reached $25.6 trillion in sales, 30% of global gross domestic product (GDP). Consumer brands are utilizing technology to transform the brick-and-mortar experience in their stores, bringing the same personal shopping experience offered from offline to online. In this training session you'll learn from Social Chat founder & CEO Frost Li (formerly GM & Head of Growth at Wish) how to:
Increase engagements by 5X on Facebook, Pinterest, Instagram, Wish & more
Optimize sales conversion using live-streaming & social channels
Build your brand on social
Define, measure & build a loyal audience & increase lifetime value (LTV) for each customer
OUR SPECIAL GUEST
How to Quadruple eCommerce Sales Using Live-Streaming & Social Media image
Frost Li
Founder & CEO, Social Chat
As Wish's first growth hire, Frost led the eCommerce giant to become the #1 shopping app in 40+ countries with 100M+ monthly active users. Now she's using that experience to build Social Chat, which gives brands the ability to run live video shopping, simulating an in-person shopping experience for online customers & allowing brands to retain control of their data & know exactly who their customers are. Frost has also served on Y Combinator's Growth Counsel & as an advisor to Quince, Spring, Lyft, Rappi, & Pinterest. She earned an MS in Computer Science & Engineering from the University of Michigan & degrees in Electrical Engineering & Business Administration from National Taiwan University.
How to Quadruple eCommerce Sales Using Live-Streaming & Social Media image
The Nasdaq Entrepreneurial Center is a 501c(3) public charity whose mission it is to make entrepreneurship accessible to all. We deliver world-class resources & mentoring to enable every entrepreneur across the globe to realize their maximum potential. Please join us & make your gift to ensure these transformative programs may continue to reach the underserved.
All Nasdaq Entrepreneurial Center programs & services are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least 48 hours in advance of this event; please send an email to webinarhost@thecenter.nasdaq.org with the subject header ACCOMMODATION REQUEST. For assistance with registration or other technical difficulties, please contact cody.raveau@thecenter.nasdaq.org
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