The race to be the next explosive pet brand is the ultimate competition
- with passionate innovators seizing nascent opportunities & overcoming tremendous obstacles. In the $140 Billion global pet care industry however, winning takes more than a novel idea & personal grit. It requires re-writing the rules of the mega-brands that built it.
The Pet Innovation Challenge challenges the idea that entrepreneurs are often left to go it alone' in their quest to do better by our pets & our planet. It's a new kind of gathering, bringing together those creatives & industry mavericks who know how to make an impact with the innovative entrepreneurial ideas that will define the future. Together, we will tackle the greatest challenges our entrepreneurs face, & create a new rule book along the way. Will you accept the challenge?
Attention pet-lovers - attend our pet innovation pitch where you'll see the entre-pet-neurs in action! Discover the ideas that are changing the pet-care landscape & experience some twists & turns that will keep you & our presenting companies on their toes as they compete for some hefty prizes. Plus, all proceeds of the event will go to support a local animal shelter.
October 3rd - Innovation Challenge
Industry leaders, entrepreneurs & investors: be ready to roll up your sleeves. In our mastermind solutions event, you'll make new relationships, solve our entre-pet-neur's challenges, & be inspired by the brightest young minds in one of the world's fastest growing industries.
Entre-pet-neurs: Win Your Spot with Priceless Potential!
Yes there's big cash & over $50,000 of prize awards (such as a coveted booth at Natural Products Expo East & 6 months of services from the Factory). But as one of the prestigious 10 selected innovative companies in the Pet Innovation Challenge, you'll have the focused attention of over 100 industry CEOs, business heavyweights, supply chain experts, marketing gurus & active investors for an entire day as they lean into YOUR challenges. Don't miss this epic opportunity!
Application deadline September 5, 2019.
We're looking for innovators in these pet categories:
Pet Tech (not toys)
Pet Innovation Challenge Agenda
Thursday, October 3rd
8:30am - 9:30am: Hosted Breakfast Roundtables
Meet some of our industry leaders in a breakfast roundtable discussion.
Rich Thompson, Founder, Factory
9:40am: Featured Speaker
10:00am - 12:00pm: Challenge Introduction & Presentations
Each of our selected presenting companies will be prepared to bring their biggest challenge to the group. Attending participants will be assigned groups based on their experience & professed skillsets.
12:00pm - 1:45pm: Working Lunch & Breakouts
The functional areas of the Factory will be available for your use as well as materials such as whiteboards, post-its, & craft supplies.
2:00pm - 2:45pm: Sharing of results
It's the results that matter in the rapid fire game of challenge-solving. What did you accomplish?
2:45p - 3:00pm: Closing remarks
3:00pm - 4:00pm: Networking & Happy Hour