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| Light Of Strategy
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| With Prince Rumi (Founder, Madeline & Co), Shelley Tanner (Founder/CEO of Haystack). |
| Venue, To Be Announced |
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Dec 19 (Fri) , 2025 @ 09:00 PM
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FREE |
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| DETAILS |
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What's happening: An Innovation-meets-culture holiday celebration at a speakeasy in Soho with dinner + party.
Who's coming: 150 founders, investors, & artists who care about building with purpose.
Why it matters: A gathering where ambition meets creativity, supporting The Madeline Mission for children with PKAN.
Dinner: Three-course, family-style, 7-9 PM, limited to 50 guests.
Party: DJs, performers, 9 PM until late.
Dress code: Cocktail, festive, formal.
Access: Dinner guests automatically get into the party. RSVP required.
This December, two worlds tune in to the same signal.
#ExcelsiorEdge, a community of strategy-forward founders & investors by Madeline & Co. & Strategy Market, teams up with Light DAO, the global network of conscious entrepreneurs & creators, for a night that blends clarity with rhythm, ambition with ease.
The Light of Strategy is a night to connect with 150 of NYC's best innovators, the ones building differently, founders who lead with purpose, investors who play the long game, & artists who remind us why it all matters.
At 9 PM, the lights dim, the sound rises, & the room transforms. DJs, dancers, & live performances carry us through the night. It's SoHo speakeasy energy with heart.
Before the celebration begins, a private dinner for 50 guests will set the tone. From 7 to 9 PM, a three-course prefix await a curated table of founders, investors, & artists. ($114 prix-fixe three-course family-style service) A portion of the dinner proceeds will support The Madeline Mission, funding research & treatment for children battling PKAN. Learn more on People Magazine & Daily Mail.
Dress Code: Cocktail attire. Festive. Formal.
Dinner: 7-9PM Limited to 50 guests
Party: 9 PM until late, 150 guests
RSVP: Required
Important Notes:
The dinner is non-refundable.
If you are unable to attend, you may transfer your seat to a guest of your choice.
Seats are limited & requests are approved on a rolling basis.
All dinner guests receive automatic access to the after-party.
If you would like to sponsor this event, or future events, reach out to us at hello [@] madeline.one
About your hosts:
Madeline & Co. + Prince Rumi
Madeline & Co. - is the first brand-development platform built on a proprietary reasoning model, Madeline-s1., designed to help founders, in-house teams, strategists, & agencies build & execute faster, with clarity & precision.
I'm Prince Rumi-founder of Madeline & Co., Strategy Market, The Agency, & Brand Melody. I've spent over a decade helping startups, SMBs, nonprofits, & enterprises build their brand strategies, & I'm currently collaborating with legendary brand strategist (and my mentor) Marty Neumeier on turning his Strategy novel Scramble into a film.
As a community builder, I have hosted 44 events over the past 2 years, bringing together the city's thought leaders for evenings of dialogue & discovery, fostering a sense of community in New York City's hidden enclaves.
Light DAO + Shelley Tanner, NYC Chapter Lead
Light Dao is an invite-only trusted global community of conscious investors & entrepreneurs. Our members are heart-led, value personal growth, care about our environment, & do business as a force for good to make an impact. Purpose meets passion generates profit. Our mission is to bring abundance for all through enlightenment, expanding the collective consciousness, & empowering values-aligned relationships. Together, we are co-creating a thriving regenerative future for humanity.
Shelley Tanner is the Founder & CEO of Haystack, building task-based, game-driven hiring tools that help employers see talent for what people can do - not what's on a resume. An exited CEO, she now leads Haystack's mission to make hiring more inclusive from the start, with a special focus on autistic & neurodivergent job seekers. Shelley brings decades of experience running complex live & virtual events, & serves as NYC Chapter Lead for Light DAO, where she's hosted community gatherings for over a year.
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