This Communications Week event will dig deeper people-centric issues that shape the future of PR. We willfocus onwhomakes up our workforce, how we can level the playing field for all professionals & more.Sessions will include:
The value of diverse perspectives in PR & Marketing
From the frontline to behind the scenes, Jet Fuel & other industry executives will talk about who's getting it wrong & who's getting it right when it comes to diversity & inclusion.
Less Stress in the Workforce - What you Can do to Thrive
Amy Vezzetti, Chief People Officer at Thrive Global, will discuss how we can create a better workplace environment for the future, focusing on PR professionals & reporters in particular.
Stepping Up to Leadership
Panel moderated by Susan Hardwick, Managing Director, Hardwick PR & Co-Founder, Joint President at Global Women in PR (GWPR). Speakers will include Louise Nicholson, Author & Content Consultant at Global Women in PR (GWPR), Elise Mitchell, CEO at Mitchell PR, CEO at Dentsu Aegis PR Network & President at International Communications Consultancy Organization (ICCO) & Michelle Huff Elliott, CEO, Strategic Heights Media.
Shaping a Diverse & Inclusive Culture: The Rise of Diversity & Inclusion
Panel moderated by James Shackelford, President & CEO, SomaComm & Committee Chair, PRSA National Diversity & Inclusion. Speakers will include Kiersten Barnet, Deputy Chief of Staff & Manager, Bloomberg Gender Equality Index,Errol Cockfield, Senior Vice President, Communications,MSNBC & NBC News, Andrew McCaskill, SVP Global Communications & Multicultural Marketing, Nielsen & Catherine Hernandez-Blades, SVP & Chief Brand & Communications Officer, Aflac.
The Changing Face of Influencer Marketing
A panel moderated by Viacom's WHOSAY CMO Paul Kontonis while discuss the role diversity now plays within influencer marketing. From Cover Girl's #LashEquality campaign with James Charles, old brands are leveraging new faces to showcase & celebrate the diversity of their consumers. Additional speakers to be announced.
Join the conversation on social at @CommsWeekGlobal using #CommsWeekNY